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Gun Trade World - November 2023

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SPOTLIGHT<br />

HOT OFF THE<br />

PRESSES<br />

Rifle market insights<br />

Rifles, alongside shotguns and handguns, constitute a substantial portion of global firearm sales.<br />

This feature examines the evolving landscape of rifle sales, identifying emerging niches and<br />

opportunities for growth within the firearms industry.<br />

DIVERSE APPLICATIONS<br />

Rifles play pivotal roles in both hunting<br />

and target shooting. In addition to<br />

traditional hunting rifles, manufacturers<br />

now produce advanced models tailored<br />

to target and practical shooting, tactical<br />

operations, and military use. Centrefire<br />

rifles are employed for game hunting,<br />

from deer to wild boars and large African<br />

game. Meanwhile, rimfire rifles, often<br />

underestimated, find utility in plinking,<br />

target shooting, pest control, and small<br />

game hunting.<br />

FROM THE WOODS TO THE RANGE<br />

In the realm of hunting, centrefire rifles<br />

take centre stage, addressing a spectrum<br />

of game sizes, from rabbits, deer, and<br />

wild boars to the grandeur of African<br />

game. The global proliferation of game<br />

species, exemplified by the explosive<br />

growth of wild boars in various regions,<br />

is driving these species into uncharted<br />

territories. Several areas are grappling<br />

with a significant influx of these species,<br />

necessitating measures for population<br />

control. This surge in game populations<br />

presents an entirely new market landscape<br />

for the firearms industry. Many of these<br />

new customers are first-time rifle buyers,<br />

drawn into the fold by the presence of<br />

these game species in their locales. Optics<br />

and ammunition sales have also ridden<br />

this wave, benefiting from increased<br />

demand.<br />

ONE FOR EVERYTHING<br />

While gun enthusiasts in countries<br />

like the United States often favour<br />

owning dedicated rifles for each specific<br />

hunting or shooting pursuit, Europe is<br />

charting a different course. This shift in<br />

preference has propelled modular rifles<br />

into the limelight, offering the flexibility<br />

to seamlessly swap barrels, calibres,<br />

and stocks, tailoring the rifle for every<br />

conceivable occasion. In countries such<br />

as the Netherlands, where hunters are<br />

constrained in the number of firearms<br />

they can possess, the modular rifle<br />

concept is a welcome boon.<br />

Furthermore, the modular approach<br />

allows riflemen to intimately acquaint<br />

38 WWW.GUNTRADEWORLD.COM

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