Download PDF (1.3MB) - J Sainsbury plc
Download PDF (1.3MB) - J Sainsbury plc
Download PDF (1.3MB) - J Sainsbury plc
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Greater choice,<br />
greater value<br />
Left: <strong>Sainsbury</strong>’s buyers search<br />
the world to find new vegetable<br />
varieties and recipe ideas that<br />
can be passed on to customers.<br />
Examples of sweet potatoes<br />
include the red-fleshed variety<br />
from North America and a yellow<br />
variety from the West Indies.<br />
Customer research has repeatedly<br />
told us that there is demand for<br />
increased variety in our pepper<br />
range. The Ramiro pepper is a new,<br />
exceptionally sweet member of the<br />
capsicum family. By virtue of its<br />
distinctive shape and taste, the Ramiro<br />
offers a talking point for the pepper<br />
connoisseur or simply a departure from<br />
the norm for culinary fans.