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2009 Annual Report - Toromont Industries Ltd.

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26 | TOROMONT <strong>2009</strong> ANNUAL REPORT<br />

(Left) A customer uses a pneumatic breaker to weaken a concrete surface. (Right Top) A Battlefield driver enters customer transaction information<br />

into an industry leading, state-of-the-art TRAC hand-held device. (Right Bottom) Jim Connolly, Laser Service Technician at the Laser Service & Repair<br />

Centre at Battlefield’s Brampton location calibrates a laser level to ensure factory specifications are met.<br />

For these and other jobs where<br />

equipment may be used for weeks rather<br />

than days, Battlefield’s TRAC and<br />

e-commerce technologies represent an<br />

added bonus for customers. With these<br />

systems, the customer knows exactly<br />

when the equipment was rented and<br />

where that equipment is at any given<br />

time. The result is a reduction of costs for<br />

idle or lost equipment and much<br />

improved record-keeping.<br />

In 2010, Battlefield will launch the<br />

second generation of its TRAC system to<br />

improve its delivery truck dispatch system<br />

as well as certain administrative efficiencies.<br />

“TRAC II was designed to improve<br />

our delivery truck dispatch functionality<br />

without sacrificing delivery speed to<br />

customers,” said Ross Miller, Battlefield’s<br />

Controller. ”Operating a fleet of 250<br />

delivery trucks is a significant expense,<br />

so improving fleet efficiency reduces fuel<br />

costs, greenhouse gas emissions and the<br />

need to add more trucks to cover<br />

expansions in our territory. While it’s too<br />

early to indicate success with TRAC II, our<br />

objective is to reduce costs by 5–7%.”<br />

Making performance happen is never<br />

easy in any business. That Battlefield has<br />

managed to do so through this recent<br />

downturn is testament not only to its<br />

business formula and the empowerment<br />

of its people, but the loyalty of its<br />

customers – all 13,600 of them. TIH<br />

“ we continued to invest in our<br />

business through the downturn<br />

to increase our competitiveness<br />

and financial utilization.”<br />

Ross Miller,<br />

Battlefield Controller

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