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<strong>Maintenance</strong> <strong>Sales</strong> <strong>News</strong> 43<br />
Sofidel CEO Luigi Lazzareschi Receives<br />
American Chamber Of Commerce Award<br />
The Sofidel Group<br />
was recently awarded<br />
the Transatlantic Award<br />
2012 by the American<br />
Chamber of Commerce<br />
in Italy.<br />
The award is given <strong>to</strong><br />
the Italian and U.S. companies<br />
which have distinguished<br />
themselves in<br />
the promotion and development<br />
of transatlantic<br />
relations between the<br />
United States and Italy.<br />
The awards ceremony<br />
(the Sofidel Transatlantic<br />
Award Gala Dinner) was<br />
held in Milan, Italy.<br />
Luigi Lazzareschi,<br />
Sofidel Group CEO, was presented the<br />
award by Vit<strong>to</strong>rio Terzi, AmCham Italy<br />
President, for the acquisition of the U.S.<br />
company, Cellynne.<br />
“By acquiring Cellynne,” Lazzareschi<br />
said, “the Sofidel Group has made its<br />
debut on a new continent and has reached<br />
one million <strong>to</strong>ns of tissue production capacity<br />
per year. The Transatlantic Award<br />
marks this fundamental step. We are grateful<br />
for this award from AmCham Italy,<br />
with whom we are going <strong>to</strong> develop, at our<br />
best, the relationships with the United<br />
States, and we are also particularly pleased<br />
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Left <strong>to</strong> right are AmCham Italy President Vit<strong>to</strong>rio Terzi,<br />
Sofidel CEO Luigi Lazzareschi and AmCham Italy<br />
Managing Direc<strong>to</strong>r Simone Crolla.<br />
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Circle 14<br />
<strong>to</strong> receive an award devoted <strong>to</strong> sustainability,<br />
which Sofidel regards as a fundamental<br />
<strong>to</strong>ol of innovation and growth.<br />
“Sofidel has faced these economic hard<br />
times by continuing <strong>to</strong> invest and we are<br />
satisfied. In the United States, we have<br />
met good traveling companions and received<br />
a warm welcome. For Sofidel<br />
Group, which ranks second in Europe and<br />
sixth in the world, the U.S. market represents<br />
a big opportunity.”<br />
Also attending the dinner were David<br />
H. Thorne, United States Ambassador <strong>to</strong><br />
Italy and Kyle R. Scott, United States<br />
Consul General.<br />
Tennant Selects<br />
Trojan Battery To<br />
Extend Battery Life<br />
For Scrubber And<br />
Sweeper Equipment<br />
Tennant Company has announced a<br />
solution by featuring Trojan Battery’s<br />
HydroLink single-point battery watering<br />
system on a variety of floor<br />
scrubbers and rider sweepers.<br />
According <strong>to</strong> Tennant officials, the<br />
HydroLink system can make it easier<br />
and more cost effective for cus<strong>to</strong>mers<br />
<strong>to</strong> maintain their deep-cycle flooded<br />
batteries, helping <strong>to</strong> improve battery<br />
life.<br />
Circle No. 67<br />
Karin Overstreet, Tennant Company<br />
direc<strong>to</strong>r of product management<br />
said, “Powering Tennant’s equipment<br />
with Trojan’s HydroLink technology<br />
addresses runtime and upkeep needs<br />
by simplifying the maintenance<br />
process <strong>to</strong> help extend battery life<br />
while delivering exceptional performance.”<br />
Users can fill deep-cycle flooded<br />
batteries <strong>to</strong> the proper electrolyte level<br />
with virtually no opera<strong>to</strong>r training.<br />
HydroLink enables Tennant cus<strong>to</strong>mers<br />
<strong>to</strong> fill a complete set of batteries in less<br />
than 30 seconds. HydroLink eliminates<br />
the need <strong>to</strong> open batteries for<br />
routine watering and maintenance, reducing<br />
the potential for contact with<br />
the battery’s electrolyte.<br />
“Cus<strong>to</strong>mers can more easily and accurately<br />
water the batteries that power<br />
their Tennant floor scrubber and<br />
sweeper equipment,” said Elke<br />
Hirschman, Trojan Battery vice president<br />
of marketing.<br />
The HydroLink battery watering<br />
technology is available direct from the<br />
fac<strong>to</strong>ry and as an “aftermarket” solution<br />
for the following Tennant scrubber<br />
and sweeper machines — Rider<br />
Scrubbers: T7/SSR, 7100, T15 and<br />
T16; Walk-Behind Scrubbers: T5/SS5<br />
and 5680/5700; and Rider Sweepers:<br />
6100 and 6200.<br />
Trojan Battery Company is a manufacturer<br />
of deep-cycle batteries, and<br />
offers a complete portfolio of technologically<br />
advanced, deep-cycle<br />
flooded, AGM and gel products. The<br />
company was founded in 1925.<br />
For more information,<br />
visit www.trojanbattery.com.<br />
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Circle 37
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