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KATU TV-2's Melica Johnson Covers Salem - Salem Business Journal

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april 2008 <strong>Salem</strong> <strong>Business</strong> <strong>Journal</strong> page<br />

history of the Iris Festival<br />

By EMILy WErST<br />

Keizer is best known for its annual Iris<br />

Festival that takes place in the month of<br />

May, where all kinds of people from Oregon<br />

visit Keizer to see the iris on display and to<br />

celebrate the community.<br />

Joanne Beilke, who was the President of<br />

the Keizer Chamber at the time, started the<br />

Iris Festival in 1987. The Keizer Chamber<br />

of Commerce Board of Directors voted to<br />

use the iris flower as a basis for Keizer Days<br />

in 1988, in a successful attempt to create<br />

a unique identity for the city and to set<br />

Keizer apart. The iris was also adopted as<br />

the foundation for the annual Keizer Days<br />

floral parade, which is now the Iris Festival<br />

Parade. What used to be called Keizer Days<br />

in the late 80’s is currently known as the<br />

Keizer Iris Festival.<br />

The largest growers of iris are located in<br />

Keizer, and since they were all in bloom<br />

during the annual Keizer Days celebration,<br />

the theme placed emphasis on the irises.<br />

Iris were declared the official flower of the<br />

city, and on December 7th, 1987, Keizer was<br />

declared the iris capital of the world.<br />

Schriener’s and Cooley’s Iris Gardens were<br />

both founded in the 1920’s, and they produce<br />

the iris that are seen during the festival. The<br />

gardens produce and ship a major portion<br />

of the world’s iris rhizomes, both nationally<br />

and internationally. Schreiner’s is the<br />

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