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Novo-Nordisk-AR-2012-en

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20<br />

22<br />

Diabetes – an emerg<strong>en</strong>cy<br />

in slow motion<br />

The protein<br />

powerhouse<br />

28 Simple<br />

injections<br />

Cont<strong>en</strong>ts<br />

Accomplishm<strong>en</strong>ts<br />

and results <strong>2012</strong><br />

1 Letter from the Chairman<br />

2 Letter from the CEO<br />

4 Performance highlights<br />

6 <strong>2012</strong> performance<br />

and 2013 outlook<br />

Our business<br />

15 Strategy is all about choice<br />

20 Diabetes – an emerg<strong>en</strong>cy<br />

in slow motion<br />

22 The protein powerhouse<br />

24 Insulin treatm<strong>en</strong>t<br />

is a balancing act<br />

26 Insulin in a tablet<br />

– why is it so difficult?<br />

28 Simple injections<br />

29 Prev<strong>en</strong>t bleedings<br />

30 Pipeline overview<br />

32 Many markets – one model<br />

38 Sustainable growth<br />

– can it be done?<br />

41 With every big opportunity<br />

comes a risk<br />

Governance,<br />

leadership and shares<br />

44 Shares and capital structure<br />

46 Corporate governance<br />

49 Remuneration<br />

52 Board of Directors<br />

54 Executive Managem<strong>en</strong>t<br />

Financial, social<br />

and <strong>en</strong>vironm<strong>en</strong>tal<br />

statem<strong>en</strong>ts<br />

55 Consolidated financial,<br />

social and <strong>en</strong>vironm<strong>en</strong>tal<br />

statem<strong>en</strong>ts<br />

104 Financial statem<strong>en</strong>ts<br />

of the par<strong>en</strong>t company<br />

109 Managem<strong>en</strong>t’s statem<strong>en</strong>t<br />

and Auditor’s reports<br />

Additional information<br />

112 More information<br />

113 Product overview<br />

The Managem<strong>en</strong>t review, as defined by the Danish Financial Statem<strong>en</strong>ts Act (FSA), is found on pp 1–54 and 94.<br />

This Annual Report is published in both a Danish and an English language version. In the ev<strong>en</strong>t of any discrepancies, the Danish version shall prevail.

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