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module 2 ciblage et conception - C-Hub

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MODULE 2 CIBLAGE ET CONCEPTION<br />

Images citées dans le Module 2<br />

Graphiques Deuxième Étape d’un Processus de Planification pour la CCSC ‐ Ciblage <strong>et</strong> Conception <strong>et</strong> Où le S&E s’inscrit dans la CCSC adaptés de :<br />

Health Communication Partnership. 2003. The new P­Process: Steps in strategic communication. Baltimore : Johns Hopkins Bloomberg<br />

School of Public Health, Center for Communication Programs, Health Communication Partnership.<br />

McKee, Neill, Erma Manoncourt, Chin Saik Yoon, <strong>et</strong> Rachel Carnegie (éd.). 2000. Involving people, evolving behavior. New York : UNICEF ;<br />

Penang : Southbound.<br />

Parker, Warren, Lynn Dalrymple, <strong>et</strong> Emma Durden. 1998. Communicating beyond AIDS awareness: A manual for South Africa (1 ère Édition).<br />

Afrique du Sud : Beyond Awareness Consortium.<br />

Academy for Educational Development (AED). 1995. A tool box for building health communication capacity. SARA Project, Social<br />

Development Division. Washington : AED.<br />

National Cancer Institute. 1989. Making health communications work: A planner’s guide. Rockville : ministère américain de la Santé<br />

Graphiques Modèle socio‐écologique pour le changement <strong>et</strong> Base théorique du modèle socio‐écologique adaptés de :<br />

McKee, Neill, Erma Manoncourt, Chin Saik Yoon, <strong>et</strong> Rachel Carnegie (éd.). 2000. Involving people, evolving behavior. New York : UNICEF ;<br />

Penang : Southbound.<br />

Graphique Trois Stratégies Clés de Communication pour le Changement comportemental adapté de :<br />

McKee, Neill. 1992. Social mobilization & social mark<strong>et</strong>ing in developing communities: Lessons for communicators. Penang : Southbound.<br />

MANUEL DU PRATICIEN C‐MODULES : MODULE 2, REFERENCES CITEES PAGE 78

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