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ITB Berlin News - Day 2

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WEDNESDAY 7 th MARCH 2015 THURSDAY 10 th MARCH 2016 ITB QUICKFINDER INSIDE DAY 2 NEWS TRADE TALK ITB BERLIN CONVENTION SHOPPING TOURISM Mario Hardy CEO, Pacific Asia Travel Association Alex Yan Co-Founder, President and Chief Operating Officer, Tuniu Doug Lansky Travel journalist and author Marcelo Molinari Group Tourism Director, Value Retail “… many destinations have struggled to keep pace with infrastructure development in popular tourist areas…” Read page 10 “… we continue to cooperate more and more with international partners in order to develop our business.” Read page 11 “Should they continue to maintain a tourist office or are smartphones and WiFi taking over that role more effectively?” Read page 13 “China indeed has been, and continues to be, a key market for the Collection of Villages in Europe.” Read page 28 Hall 9 Stand 316 Hall 22 A Stand 104 Hall 17 Stand 109 Dealing with Geopolitical Evolution ITB Berlin 2016 confirms Asia as centre of interest for the entire tourism industry This week’s announcement that ITB is moving into China coincides with a reinforced presence at the show of top Asian players. Some of this new “Asian flavour” comes from the presence, for the first time, of China Southern Airlines – the regions top carrier, as well as Tuniu, a billion dollar Chinese online tour operator. Indeed, China is the word on most tour operators’ and travel agents’ lips around the world as the growth in high-spending outbound Chinese tourists continues unabated, accounting for a major part of the overall growth in international tourist figures. This year’s ITB Berlin thus marks a true turning point with the announcement for the first time of a firm “link” to China, as of next year, and Chinese operators and carriers also comforting the fact that the Berlin event is the ideal “window to the world”. At the same time, other major DMOs in Asia, such as Indonesia (see minister pictured left) reinforce their win-win cooperation with the world’s premier travel and tourism event. See our exclusive interview - page 14 Arief Yahya Minister of Tourism of Indonesia REGIONAL SPOTLIGHT ASIA According to the UNWTO, Asia and the Pacific (+5%) recorded 13 million more international tourist arrivals last year to reach 277 million, with uneven results across destinations. Oceania (+7%) and South-East Asia (+5%) led growth, while South Asia and in North-East Asia recorded an increase of 4%. China, with double-digit growth in expenditure every year since 2004, continues to lead global outbound travel, benefitting Asian destinations such as Japan and Thailand, as well as the United States and various European destinations. See our special feature from page 33 Zhouzhuang, China

ITB Berlin News