Yapı Malzeme Dergisi Aralık 2017 Sayısı
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Advertorial<br />
Trends and innovation at R+T Asia 2018<br />
The forthcoming 2018 edition of the show will be the most comprehensive show in its<br />
history. With continued attention to new materials, new technologies and new applications,<br />
the show is committed to generating new value for the industry.<br />
The rise of China and the Asia Pacific region<br />
has attracted worldwide attention for<br />
the last several decades, as the area has<br />
become a prominent and major international<br />
market through One Belt/One Road Initiative<br />
and BRICS countries. From March 20-22,<br />
2018, R+T Asia brings its impressive global<br />
showcase for roller shutters, doors/gates,<br />
windows, and sun protection systems to<br />
Shanghai, one of the most dynamic and<br />
strategic cities in the world.The 2018 show<br />
will be the most comprehensive show in<br />
its history. With continued attention to new<br />
materials, new technologies, and new applications,<br />
the show is committed to creating<br />
new value for the industry. With the region’s<br />
rich high-quality trade resources, exhibitor<br />
satisfaction increases every year. Many of<br />
the most-desired booth locations have been<br />
already booked; 70% of the 2018 exhibiting<br />
space was booked onsite at the <strong>2017</strong> show.<br />
The exhibition area of R+T Asia 2018 is expected<br />
to reach 50,000 square meters, attracting<br />
more than 520 exhibitors and more<br />
than 30,000 professional visitors.<br />
Highlights of the sun-protection<br />
sector<br />
The dynamic “Soft Outfit” summit will gather<br />
more than 1,000 soft decoration designers<br />
to discuss the integration of window<br />
decoration and interior design. Leading<br />
companies will be involved in 2018, such<br />
as Yuanzhicheng Home Textile (a top soft<br />
decoration supplier for high-end hotels), Midtex<br />
Textile (a leading exporter of high-end<br />
window fabric), DOMA Window Covering,<br />
Zhongyang Window Blinds Article, Zhengzhou<br />
Mingyang Curtain Accessory Materials<br />
(the leading brands in the construction and<br />
retail market) Itelisi, Juyada, and others.<br />
The market for Smart Home products is<br />
estimated to reach 122 billion dollars by<br />
2022. In March, R+T Asia will bring the<br />
latest technology to the Smart Home,featuring<br />
big brands like Dooya, Wistar, and<br />
Zigbee—the only global, standards-based<br />
wireless solution that can improve comfort,<br />
security, and convenience for consumers.<br />
Furthermore, China made significant progress<br />
in energy saving in the past twenty years.<br />
Other Asian countries also put a high<br />
priority on energy efficiency, and they have<br />
set ambitious efficiency targets.The energy<br />
efficiency policy brings tremendous benefits<br />
to the exterior sun protection sector as the<br />
Chinese government seeks to achieve its<br />
ambitious energy conservation and emission<br />
reduction targets. This is helping companies<br />
such as Zhongheng Building Material,<br />
WuYue Building Energy Saving Technology,<br />
Hewei Technology, Lucheng Industrial and<br />
Trading, Dulun Metal Products, YongFeng<br />
Aluminium, Shuangcheng Awning Products,<br />
and many others. Once again, the traditional<br />
sector featured a varied range of products.<br />
Several companies have announced their<br />
participation, such as Yuma, Mingcheng, Xidamen<br />
(window decoration products), A-OK,<br />
NOVO (drive and operator products), and Jie<br />
Shu, Zhen Fei, De Shenglong (accessories<br />
and machinery). Many international brands,<br />
such as Shadelab (Italy), Phifer (USA), Para<br />
(Italy), Gale (Australia), and Wintec, Dongwon,<br />
Industry, Sambo, Xera, Daekyeong<br />
(as part of the Korean Pavilion), will be able<br />
to meet with thousands of buyers as well as<br />
potential global partners.<br />
More door & gate companies<br />
A great year is coming for the doors & gates sector. Exhibiting at the 2018<br />
show will be traditional brands (such as Baisheng, Sookow, Paddor, Deper,<br />
Weidawaite, etc.) and new brands (such as Nabco, Jinkaixuan, Heng Jie,<br />
Hongfa, Moteck, etc.). Their participation is bringing more attention to the<br />
show, along with companies such as Russian Doorhan, Aland, and Marsdekor.<br />
The show is expected to feature new industrial and automatic doors as well as new<br />
mechanical and electrical hardware products. R+T Asia 2018 will benefit from new medical<br />
reform policy, which should bring long-term growth opportunities and the development of<br />
the warehousing, hospital, and hotel markets. The hospital forum, which covers hospital<br />
construction design and hospital door applications, will be an interactive discussion platform<br />
for over 200 hospital owners and exhibitors. For the first time, the show’s "industrial<br />
building" will showcase the latest technology and materials for industrial construction.<br />
It is expected to attract over 500 businesses that specialize in several sectors such as<br />
hazardous chemicals, medical, and finance, boosting business opportunities. Helping to<br />
expand the hardware and mechanical sector is the China Hardware and Electromechanical<br />
Chamber of Commerce. The global meeting place for all these developments is R+T Asia,<br />
in March 20-22, 2018, at Shanghai New International Expo Center. To know more, visit<br />
http://rtasia.org.<br />
<strong>Yapı</strong> <strong>Malzeme</strong> <strong>Aralık</strong> <strong>2017</strong> 143