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HTE April 2023

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52<br />

<strong>HTE</strong><br />

EVENTS<br />

Mapping organic fibers from the beginning<br />

For Coyuchi, the journey to circularity began when it was<br />

founded in 1991 with a commitment to delivering the<br />

highest possible standard of luxury textiles while maintaining<br />

the integrity of organic cotton’s natural fibers.<br />

This commitment is emulated through the certification of<br />

Coyuchi’s cotton products with the Global Organic Textile<br />

Standard (GOTS), the top certification for ecologically and<br />

socially responsible practices throughout every step in<br />

the supply chain of textiles.<br />

Due to GOTS adherence to a strict set of rules ensuring the<br />

welfare of the materials, the environment, and the working<br />

conditions of every human involved along the way,<br />

Coyuchi can be certain the used products it takes back<br />

from its customers were organically grown and responsibly<br />

processed. With this in mind, Coyuchi developed a<br />

circular business model to meet its own unique needs: in<br />

order for the loop to maintain all the same standards to<br />

which it holds its new products, the company determined<br />

it would start by collecting and recycling Coyuchi brand<br />

products, exclusively.<br />

Thus, the Full Circle Recycled Cotton Blanket & Throw<br />

were born.<br />

<strong>April</strong> <strong>2023</strong>

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