Film & Digital Times Issues 36-38 - Imago

Canon EF Still Lenses
3.1" Ø x 3.7" long - 1.2 lbs. MOD 6.2"
3.5" Ø x 5.6" long - 2.31 lbs. MOD 3.9'
5.0" Ø x 9.8" long - 5.2 lbs. MOD: 6.6'
6.4" Ø x 13.5" long - 8.5 lbs. MOD: 8.86'
58 Dec 2010
New lenses introduced at Canon Expo provide unique and interesting possibilities. With advanced
image stabilization, new coatings, wider, faster, lighter, steadier...the following new EF lenses all
cover full-frame still format (24 x 36 mm)
Canon EF 8-15 mm f/4L Fisheye USM Zoom
This is the world’s widest fisheye zoom lens. It provides a 180° diagonal angle of view for EOS
APS-C cameras (7D, 60D)—meaning it fills the frame. On full-frame cameras (5D Mk II), the
fisheye effect starts out as a full circle inside a black frame at the wide end, and then fills the frame
as you zoom in. The new fisheye zoom has rubber gaskets and seals for weather resistance. A new
fluorine anti-smear coating is applied to the front and rear elements to make lens cleaning easier. It
is expected to be available in March 2011 for about $1,400.
Canon EF 70-300 mm f/4-5.6L IS USM Zoom
Compact and lightweight, this lens has many improvements over previous models. It
has weather and dust sealing, improved mechanical design, and better ergonomics.
Ghosting and flare are reduced for high-contrast and high-resolution throughout the
zoom range. Image quality is better at all distance settings and minimum focusing
distance has been reduced by more than a foot. An updated optical image stabilization
system compensates for camera shake up to an equivalent of four full shutter-speed
steps. A new fluorine anti-smear coating is applied to the front and rear elements. The
Canon EF 70-300 mm f/4-5.6L IS USM lens is expected to be available toward the end
of October 2010 for about $1,500.
Canon EF 300 mm f/2.8L IS II USM Telephoto
This is the 6th generation of Canon's 300 mm f/2.8 lenses first introduced
in 1974. The EF 300 mm f/2.8L IS II USM lens is lighter,
with better image quality, Image Stabilization and durability. Two
fluorite lens elements improve image quality and reduce chromatic
aberration. Overall weight of the lens is reduced by 13 percent. The
Canon EF 300 mm f/2.8L IS II USM lens is expected to be available
in March 2011. How much more do you have to pay to gain 2 more
f/ stops over the EF 70-300 mm zoom? About $5,000. The Canon
EF 300 mm f/2.8L IS II USM lens will sell for an approximate retail
price of $7,000.
Canon EF 400 mm f/2.8L IS II USM Super Telephoto
This is the latest, improved iteration of the lens used at almost every
Olympics, Americas Cup, Rolex Regatta, World Cup Ski race,
baseball, football, soccer, and sports event. Attach one of these
long and fast Super Telephotos onto your Canon DSLR, and those
classic long-lens, crisp subject, out-of-focus background shots are
assured.
This Canon EF 400 mm f/2.8L IS II USM is the 5th generation in
Canon’s 400 mm f/2.8 series and the successor to the current EF
400 mm introduced in 1999. The new lens has two fluorite lens
elements for improved quality and reduced chromatic aberration.
Handheld shooters will appreciate that Canon has reduced the
overall weight of the lens by 28%, from 189.4 oz to 135.8 oz. The
Image Stabilizer provides an equivalent of approximately four full
shutter speed steps of shake compensation and has been mechanically
enhanced with a rolling-ball-friction system. The durability
of the lens has also been enhanced with magnesium alloy and
titanium for lens barrel components, together with weather sealing
for all exterior joints and switches, and a new fluorine antismear
coating on the front and rear elements.
The Canon EF 400 mm f/2.8L IS USM lens is expected in March
2011 for an approximate retail price of $11,000.