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2008 Annual Report - Sustainable Development - L'Oréal

2008 Annual Report - Sustainable Development - L'Oréal

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The vocation of the group’s brands—very different and perfectly complementary in their positioning,<br />

cultural origins and price level—is to cover all beauty desires in each distribution channel and each region of<br />

the world. All have powerful growth potential, allowing L’Oréal the flexibility to adapt to the major markets and<br />

conquer new territories. L’Oréal draws on this unique brand portfolio to make the different facets of beauty<br />

accessible to everyone.<br />

Luxury Products<br />

The Body Shop<br />

37

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