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Member Directory - Blowing Rock Chamber of Commerce

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When, in March <strong>of</strong> 1989 the village celebrated its centennial<br />

the theme <strong>of</strong> “Proud <strong>of</strong> the Past– Poised for the Future” was<br />

adopted for the year-long celebration. That theme remains as an<br />

important priority among village leaders to this day.<br />

It wasn’t until winter<br />

sports came to the High<br />

Country that <strong>Blowing</strong> <strong>Rock</strong><br />

went from a summer resort to<br />

a year-round destination for<br />

visitors– even then, it didn’t<br />

happen overnight. Those<br />

coming to <strong>Blowing</strong> <strong>Rock</strong> to<br />

enjoy winter sports found<br />

many store windows boarded<br />

up, limited accommodations, only a couple <strong>of</strong> restaurants, a gas<br />

station, pharmacy and a soda shop open. The season for the<br />

great majority <strong>of</strong> downtown shops, restaurants and overnight<br />

accommodations was from June to August.<br />

As the popularity <strong>of</strong><br />

winter sports grew and with tremendous advancements in<br />

snowmaking capability, the addition <strong>of</strong> snowboarding, ice skating,<br />

and special promotions geared to generate interest in coming to<br />

the mountains between Labor Day and Memorial Day, the<br />

atmosphere <strong>of</strong> the village changed dramatically. No longer<br />

considered a summer resort, <strong>Blowing</strong> <strong>Rock</strong> became a destination<br />

for thousands, and in short order, shops, restaurants and motels,<br />

hotels and inns remained open year-round, and the atmosphere<br />

<strong>of</strong> Main Street changed from only a spotting <strong>of</strong> cars from out <strong>of</strong><br />

town, to a scene as busy as summer or autumn. From the first<br />

snowfall <strong>of</strong> winter to the blooming <strong>of</strong> flowers during the spring,<br />

<strong>Blowing</strong> <strong>Rock</strong> today is alive and vibrant, and the definition <strong>of</strong><br />

<strong>Blowing</strong> <strong>Rock</strong> as only a summer resort is gone forever, replaced<br />

with an international reputation as a year-round vacation<br />

destination.<br />

<strong>Blowing</strong> <strong>Rock</strong> has been true to its theme...<br />

PROUD OF THE PAST,<br />

POISED FOR THE FUTURE.<br />

9

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