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Glamorizing big-box retail → A shopping centre for ... - Promontorio

Glamorizing big-box retail → A shopping centre for ... - Promontorio

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Dolce Vita Douro PT AERIAL VIEW<br />

The largest <strong>shopping</strong> <strong>centre</strong> in the High Douro region of Portugal,<br />

covering a catchment area of 400,000 inhabitants, is part of the<br />

Chamartín’s Dolce Vita chain. The foundations and the structure<br />

of the building already existed under a BDP design when the<br />

present owner acquired it and invited PROMONTORIO to create<br />

a new layout and theme concept. Developed in three fl oors,<br />

anchored on the ground fl oor by a Jumbo hypermarket and<br />

above by a loop concourse mall that culminates in a spectacular<br />

food-court veranda overlooking the Douro River, Dolce Vita has<br />

already become a landmark of the region. Its 131 shops include a<br />

Lusomundo multiplex <strong>centre</strong>, a Mestre Maco DIY, Radio Popular<br />

and the main brands of the Inditex fashion group.<br />

LOCATION VILA REAL, PORTO REGION, PORTUGAL<br />

GLA 32,000 SQ.-M<br />

OPENING OCTOBER, 2004<br />

SHOPS 131<br />

PARKING 1,024<br />

INVESTMENT €70 M<br />

DEVELOPER CHAMARTÍN IMOBILIÁRIA, SA<br />

34<br />

35

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