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South-West Cask Ale - LWC

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SOUTH WEST Regional CASK ALES_Layout 1 18/10/2012 09:28 Page 18<br />

AVAILABLE WITH 14 DAYS NOTICE<br />

oakham ales SIBA SUPREME<br />

CHAMPION<br />

GOLD 2012<br />

"Oakham <strong>Ale</strong>s produce<br />

exceptional full flavoured<br />

hoppy beers with its core range<br />

winning multiple awards."<br />

On January 4th 2010<br />

Adrian Posnett<br />

joined Oakham <strong>Ale</strong>s<br />

as Sales & Marketing<br />

Director with a brief to put<br />

together and implement a<br />

long term growth plan for<br />

the company. By May of<br />

2010 a very challenging<br />

A golden coloured fruity best<br />

bitter with a well balanced<br />

hoppy finish.<br />

A delightfully refreshing pale<br />

ale brewed with Pale and<br />

Crystal malt with a delicate<br />

combination of Pioneer, Styrian<br />

Goldings and Lubelski hops.<br />

growth plan was in place<br />

and Adrian was appointed<br />

Managing Director. The field<br />

sales team increased from<br />

two to three in June and<br />

further staff were taken on<br />

in both the brewery and<br />

distribution teams. 2010 also<br />

saw Citra introduced as the<br />

Oakham <strong>Ale</strong>s produce exceptional<br />

full flavoured hoppy beers with its<br />

core range winning multiple awards.<br />

The Brewery strives to source the<br />

best possible ingredients by<br />

developing personal relationships<br />

with growers, farmers and all those<br />

they deal with in the sector. The<br />

Brewery produces truly innovative<br />

beers; for example Oakham <strong>Ale</strong>s was<br />

the first to produce a single varietal<br />

beer using the USA’s Citra hop<br />

(since then adopted by others).<br />

In 2000 the beers became<br />

strictly organic and later<br />

the same year they became<br />

strictly vegan. Marble's<br />

ingredients are sourced from<br />

non-intensive agriculture<br />

and they do not use isinglass<br />

finings, usually made from<br />

the swim bladder of the<br />

sturgeon, to clear the beer.<br />

fifth permanent beer due to<br />

popular demand and<br />

expansion was underway<br />

as the company doubled the<br />

size of its Maxwell Road<br />

premises due to increasing<br />

sales and beer volumes.<br />

AVAILABLE WITH 14 DAYS NOTICE<br />

purple moose<br />

"No home-brew kits were used in the<br />

making of this brewery!"<br />

Despite this the beer is<br />

seldom cloudy. Marble's<br />

head brewer, James<br />

Campbell, has said "We're<br />

busier than ever. The beer<br />

sells because it tastes good,<br />

but the vegetarian side is<br />

proving good for business.<br />

I've had people tell me that<br />

they hadn't been able to<br />

GBBF BEST BITTER<br />

GOLD 2007<br />

A golden beer whose aroma<br />

is dominated by hops that give<br />

characteristic citrus notes.<br />

Hops and fruit on the palate<br />

are balanced by malt and<br />

a bitter base.<br />

This light, igniting ale flickers<br />

complex fruits across your<br />

tongue, leaving a dry, fruity,<br />

bitter finish, smothering<br />

your thirst.<br />

The Purple Moose Brewery was first conceived<br />

in the late summer of 1995, a name<br />

devised by Lawrence Washington to adorn<br />

the bottle labels for his new hobby of<br />

home-brewing. Although the 5 gallon<br />

operation was based in his house in<br />

Cheltenham, the brewery name had been<br />

thought up during a weekend carrying<br />

out voluntary work on the Ffestiniog<br />

Railway in North Wales.<br />

drink a pint of beer since<br />

they became vegetarians 10<br />

years before. Then they<br />

found us."<br />

The original intention was<br />

not to brew anything at less<br />

than 4% abv, although there<br />

are now several exceptions<br />

to this, with 3.8% being the<br />

lowest strength available.<br />

15

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