How to Use PINTEREST FOR BUSINESS
Drive Traffic & Leads to Your Website with Pinterest
Drive Traffic & Leads to Your Website with Pinterest
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how <strong>to</strong> use pinterest for business<br />
gATHer INSIgHT INTo your buyer perSoNAS<br />
use pinterest as a <strong>to</strong>ol for understanding the interests and needs of your ideal<br />
cus<strong>to</strong>mers. View pinboards of your cus<strong>to</strong>mers <strong>to</strong> aid in your understanding of<br />
who your cus<strong>to</strong>mers are and what they’re interested in.<br />
If you have an integrated marketing software that tracks which people got <strong>to</strong><br />
your website through pinterest and follows them through the buying cycle, you<br />
can spot trends in their behavior and find ways <strong>to</strong> nurture such leads more<br />
successfully. for instance, HubSpot connects referrals <strong>to</strong> lead data and can<br />
tell you what offer pinners converted on. from here, you can email your brand<br />
new leads and push them down the sales funnel with a cus<strong>to</strong>m message.
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