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Benchmarks for International HR - Kienbaum

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18<br />

3.1 Source & Select<br />

Recruitment methods (in %)<br />

Internally<br />

Advertisement<br />

Vacancy page on company website<br />

Word of mouth<br />

Recruitment agencies/consultancies<br />

Vacancies on commercial websites<br />

Unsolicited application/walk-ins<br />

Job centres/public recruitment agencies<br />

Direct from educational institution<br />

Other<br />

Recruitment methods by cluster – top 3 (in %)<br />

Anglo<br />

Anglo<br />

Confucian<br />

Asia<br />

Eastern<br />

Europe<br />

Germanic<br />

Europe<br />

Latin<br />

Europe<br />

Nordic<br />

Europe<br />

Internally<br />

14.7<br />

16.1<br />

15.1<br />

15.1<br />

14.6<br />

12.6<br />

Recruitment<br />

agencies/<br />

consultancies<br />

11.9<br />

Rank 1 Rank 2 Rank 3<br />

1<br />

8<br />

11<br />

11<br />

11<br />

10<br />

10<br />

9<br />

Advertisement<br />

13.5<br />

14.6<br />

13.8<br />

11.9<br />

14.4<br />

Word of<br />

mouth<br />

12.7<br />

12.4<br />

15<br />

14<br />

In general, the data concerning the recruitment methods show<br />

that 15 % of the participating organisations recruit internally.<br />

14 % use advertisements, whereas the other methods, such as<br />

word of mouth, websites, or unsolicited applications/walk-ins,<br />

show a similar degree of representation at about 10 %. The<br />

break-down by clusters mirrors this finding: Internal recruitment<br />

is again ranked first at about 15 % in nearly every cluster,<br />

followed mostly by advertisements, except <strong>for</strong> Nordic Europe.<br />

15.4 % of the respondents here report direct recruitment from<br />

educational institutions as the primary recruitment method,<br />

thus indicating a weaker internal labour market.<br />

Vacancy<br />

page on<br />

company<br />

website<br />

12.8<br />

13.6<br />

Vacancies on<br />

commercial<br />

job websites<br />

13.0<br />

Direct from<br />

educational<br />

institution<br />

15.4<br />

Unsolicited<br />

application/<br />

walk-ins<br />

Job centres/<br />

public<br />

recruitment<br />

agencies<br />

Other

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