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TEN YEARS OF SERVING THE SEMICONDUCTOR INDUSTRY Geoffrey M. Champion Corporate Vice President and General Manager Dataquest International Mr. Champion is the Corporate Vice President and General Manager for Dataquest's International Division. He is based at Dataquest's European headquarters at Denham, England, and is responsible for managing and developing Dataquest's markets outside the United States. Previously, he was responsible for Dataquest's three subsidiary companies in France, the United Kingdom and Germany. Before joining Dataquest Mr. Champion was Director of various operations in the Netherlands, London, Frankfurt, New York and Denver with McDonnell Douglas Information Systems. Mr. Champion received a B.Sc. degree in Engineering from the United States Military Academy at West Point in New York. Dataquest Europe Limited EUROPEAN SEMICONDUCTOR INDUSTRY CONFERENCE May 29-31, 1991 Marbella, Spain Dataquest Europe Limited, a company of The Dun & Bradstreet Corporation Roussel IHouse, Broadwater Park, Denham, Uxbridge, Middx UB9 5HP / 0895 835050 / Tlx 266195 / Fax 0895 835260
This presentation was not available at the time of publication DaiaquMt Europe UmHed, a company dThe Dun & Bradstreet CoipotaUon Roussel House. Broadwater PaiK Denham, Uxbridge, Middx UB9 SHP / 0^5 838050 / Tbc ^6195 / Fax 0895 835260
Page 1 and 2: European Semiconductor Industry Con
Page 3 and 4: 1991 EUROPEAN SEMICONDUCTOR INDUSTR
Page 5 and 6: 1730 1930 2030 FRIDAY, May 31 0845
Page 7 and 8: Dataquest n n ^(oinpanyof aioinpany
Page 9 and 10: Dataquest n n ^^companyol a company
Page 11: PANEL SESSION 2: Services: The Next
Page 16 and 17: WELCOME AND CONFERENCE INTR0DUCTI01
Page 18 and 19: ofit Through the Silicon Cycle: The
Page 20 and 21: $000/MIPS 16 14 12 10 8 6 4 2 1 MB
Page 22 and 23: "Your computer and communication cu
Page 24 and 25: Quality Customer Service Customer S
Page 26 and 27: "IVs too expensive to lose a custom
Page 28 and 29: SEMICONDUCTOR CONFERENCE May 29-31,
Page 30 and 31: profitability. decline Is the mirro
Page 32 and 33: emarkable fact being that in 1990 s
Page 34 and 35: Executive Officers of your companie
Page 36 and 37: (^^no escape the commodity trap, ma
Page 38 and 39: companies can use the results of in
Page 40 and 41: what they will pay a premium to get
Page 42 and 43: were Motorola, Analog Devices, and
Page 44 and 45: DataQuest n n aaimjanyjsf The Oui>&
Page 48 and 49: Dataquest n n a company of l U i Th
Page 50 and 51: This presentation was not available
Page 52 and 53: Lrofit Through the Silicon Cycle: T
Page 54 and 55: [PRODUCTJ © [ BOX SELLING COMMODIT
Page 56 and 57: 1. THE MAJOR CHANGE TO MEET THE MAR
Page 58 and 59: MANAGEMENT TRIANGLE COMMUNICATE THE
Page 60 and 61: GET OWNERSHIP OF CHANGE SPONSOR OWN
Page 62 and 63: DataQuest nn J^^F*^^ Tfic Du n & Bi
Page 64 and 65: EUROPEAN SEMICONDUCTOR MARKET OVERV
Page 66 and 67: EUROPEAN SEMICONDUCTOR MARKET OVERV
Page 68 and 69: WORLDWIDE SEMICONDUCTOR FORECAST BY
Page 70 and 71: ;gnr^ Value (£) Percent (%) EUROPE
Page 72 and 73: ECU Annual Growth Rate European Sem
Page 74 and 75: AGENDA Memory Market Analysis Memor
Page 76 and 77: ECU Millions 2,500 (ftOOO^ 1,500 1,
Page 78 and 79: EUROPEAN MOS MEMORY MARKET 1995 Sal
Page 80 and 81: SUMMARY Price/bit erosion slowdown
Page 82 and 83: TOP TELECOM MANUFACTURERS WORLDWIDE
Page 84 and 85: REQUIREMENTS FOR SUCCESS IN ASIC
Page 86 and 87: Percent 100% 75% 50% 25% European M
Page 88 and 89: SUMMARY • Mixed signal CBIC needs
Page 90 and 91: Jrrofit Through the Silicon Cycle:
Page 92 and 93: E-0 SPAIN SPAIN VEM EXTENSION 504.8
Page 94 and 95: A-O ANDALUSIA ANDALUSIA EXTENSION 8
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c M-0 MALAGA MALAGA PROVINCE I3J]\I
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M-2 (b) MALAGA PARTICIPATION OF IND
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L C MALAGA UNIVERSITY FACULTIES Tec
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L ( P-1 (b) J ANDALUCIA TECHNOLOGY
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C ANDALUCL\ TECHNOLOGY PARK TECHNIC
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P-8 ANDALUCU TECHNOLOGY PARK COMPAN
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Lrofit Through the Silicon Cycle: T
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ofit Through the Silicon Cycle: The
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AGENDA A Case History of the '80s:
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PRICE FORECAST FOR LCD MODULES us D
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VIDEO-CONFERENCING International st
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9 8- 7- 6- 5-^ 4- 3- 2- 1- 0 -L MUL
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1960s 1970s 1980s 1990s 2000 CONCLU
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Grasping ASSPs & Making Money Doug
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GEC PLESSEY SEMICONDUCTORS PROFIT A
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GEC PLESSEY SEMICONDUCTORS 7 MANUFA
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GEC PLESSEY SEMICONDUCTORS GEC PLES
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GEC PLESSEY SEMICONDUCTORS GEC PLES
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GEC PLESSEY SEMICONDUCTORS ASSPs AP
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GEC PLESSEY SEMICONDUCTORS The futu
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GEC PLESSEY SEMICONDUCTORS A FINAL
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[>ataQuest n n ^amfanyof The Dun &
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SMART CARDS Marc Lassus President G
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ABSTRACT SMART CARDS - A NEW CHAPTE
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What is happening is the advent of
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SMART CARDS -FRENCH PUBLIC TEEPHONE
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1. BANKING SECTOR As said above it
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SMART CARDS • BANKING - M • SEC
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SMART CARDS - ENCRYPTED TELEVISION,
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It will be possible to call(and to
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SMART CARDS - PATIENT RECORD M n RE
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Ill -SMART CARDS : THE TIP OF THE I
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.US, issuer secret code Secure the
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THE CHALLENGE FOR SEMICONDUCTOF^ MA
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Multi-media: Virtually a Reality To
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",11 OI loial 30 20 10 - • , ;
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Video in a workstation scruL'ii vid
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Dataquest n n aampiTiyjiS 3 uxnpany
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MULTICHIP MODULES: A VEHICLE FOR IN
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Number of I/O Pins 1000 100 1960 TR
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DESIGN CAD TOOLS INADEQUATE PC Boar
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WIBJII^W. . . WHAT IS THE SOLUTION?
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DataQuest acofnpanyoF The Dun & Bra
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ZETEX—MAKING THE WORLD OF DIFFERE
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Continued/ -2- For those involved i
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Continued/ -4- The European compone
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DataQuest n n atonyfamot ^^B U j l
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SEMICONDUCTOR START-UP COMPANY STRA
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INFORMATION STORAGE DEVICES, INC. s
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INFORMATION STORAGE DEVICES, INC. D
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INFORMATION STORAGE DEVICES, INC. S
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INFORMATION STORAGE DEVICES, INC. R
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INFORMATION STORAGE DEVICES, INC. O
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ThMwas tfieh.i T^^BsSfcwniSIs^^ ^ f
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fp v^ 0^ '90s,.. Essenff al AttfVca
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pdiif/iirfsofi of ANALOa DIOITAL be
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0m- ^ ^ iiKti'lj:: $500M Market Sus
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l^lMcki^ nothing more tharii opport
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Jrrofit Through the Silicon Cycle:
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EUROPEAN SEMICONDUCTOR INDUSTRY CON
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- 2 - In order to better understand
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- 4 - It took extensive discussions
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- 6 - It Is Of course speculative t
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- 8 - The case EPROluls from Japan
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Dataquest aiomparTyof The oun & Bra
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PROCUREMENT TRENDS IN THE '90s Ewan
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Dataoyest n n a company oF ^^^m MMM
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Dataquest nni acompanvof MMMB The D
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Dataquest n n acampanyot ^^^B MMMM
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Intellectual Property Panel David M
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However TI has been notably success
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MANAGING THE HIDDEN ASSETS FOR PROF
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AT&T Patent Legal Characteristics >
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AT&T I' I ^ , ^ . =^3=^ Managing Hi
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ATBT Current AT&T Patent Coverage A
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Patentea Oct 3. 1950 2,524,035 UNIT
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Jan. 9, 1968 E. H. LAND 3.362.821 D
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United States Patent BUnow ct aL 15
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Dataquest n n a company of MIS ThcD
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DataQuest n n acompanvof MMMm The D
Page 261 and 262:
MANAGING THE HIDDEN ASSETS FOR PROF
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Sir t Additions I To Property, Plan
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RESULT RISKS ARE HUGE REDEPLOYMENT
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# DataQuest WGBI a ?^°"'P^^^ compa
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Dataquest ^ vwn 3cornp3iiyof Ifiil
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SERVICES: THE NEXT COMPETITIVE BATT
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-2- LET ME EXPAND ON THIS BY OUTLIN
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- 4 - THE PROGRAM EVOLVED ALREADY D
Page 278 and 279:
- 6 - I WOULD LIKE TO SHARE WITH YO
Page 280 and 281:
- 8 - THE MOST RELEVANT PART, HOWEV
Page 282 and 283:
-10- NOW IT IS ALSO WELL KNOWN IN E
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12- THEY REACH FROM RELATIVELY SIMP
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^ National Semiconductor USA JAPAN
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National believes that significant
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^g I\/IAKING IT WORK a Shared strat
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The issue of quality and reliabilit
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of systems knowledge and silicon te
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^ : " . ^ > : Service ^^ ,^#'|lF-;'
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Service In place and functioning m-
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Stage 2 Normalized
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Normalized Service - A decade of po
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"GLOCALIZATION" William Pat Weber E
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DataQuest n n a company oi ^ ^ ^ l
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This presentation was not available
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The Needs of the Japanese Market (1
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prepared in 1987. Since that year,
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in the recent years, and Japan has
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production of newly developed produ
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for failure analysis is about twice
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compares evaluations by users and s
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Office Equipment Service Equipment
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Figure 2-2 Procurement/Sales of Non
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NEW PRODUCTS FOR HOME AND OFFICE -
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Consumer System ^^lutions Communica
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Examples on merging applications Co
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Compact Disc - Interactive RIFTps S
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Philips digital video. • Line-Loc
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Dataquest n n j^timpanyol The Dun&'
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CONSISTENCY, PREDICTABILITY AND COM
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(RA622/()0M4II79) John (-. ".hick"
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well as we iKink we should. Cusiome
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will be more oTthe same. Manim has
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got an enormous playing field and a
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Irrofit Through the Silicon Cycle:
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SEMICONDUCTOR INDUSTRY IN 1990s Inc
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c 3 O c i£ 100 - 10 INCREASING PAC
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1G- 256M- 64M - 16M- 4M- IM-J! 256K
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L u C Q; 'u M— S— LLI •fJ c H
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L BUSINESS BARRIERS AND BREAK THROU
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Dataquest n n 3 s^mpanyoF company o
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TBA Steve Poole European General Ma
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PROFITS ARE POSSIBLE Steve Poole Eu
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• Was It lucl(? WHY? • Monopoli
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SOLE SOURCING - SECURITY OF SUPPLY?
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S Millions 1600 1400 1200 1000 800
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DataQuest van aiompanyor lili ThcDi
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COSTS AND RISKS IN THE NEXT TEN YEA
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SIEMENS • Electronic industries i
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SIEMENS • If the Top 10 semicondu
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SIEMENS • DRAMs are the lead prod
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SIEMENS • In the past; the price
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SIEMENS • ... Like hardly any oth
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Jrrofit Through the Silicon Cycle:
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DataQuest acomranyol TIM: Dun & Bra
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THE '90s: PROGRESSING INTO THE MARK
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Ladies and gentlemen, in 1982, one
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In fact, the technologies we have t
Page 407 and 408:
limits and potentials of the end pr
Page 409 and 410:
it would be interesting to examine
Page 411:
Datao&iest BM liZoStAaimeaOmymMmii
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