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Operations Review - ChartNexus

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To boost sales in the wake of economic uncertainty in the domestic market, two up-graded<br />

versions of existing models were introduced. The first was the Persona SE, which features<br />

a more sporty style and was introduced in September 2008. Current production of the<br />

Persona SE is estimated at 500 units per month.<br />

The second upgrade was the Satria Neo High Line version which is equipped with a<br />

CamPro CPS (Cam Profile Switching) engine. The improved, now trendier Satria Neo CPS<br />

comes with a stylish new front and rear bumper, as well as a new leather interior. As it is<br />

exclusively targeted for a limited market, the production volume is only at 60 units per<br />

month currently.<br />

Plans for the Persona NGV and Persona cosmetic change productions are already on the<br />

drawing board and mass productions are expected to begin by the end of 2009.<br />

PROTON’s plant in Tanjung Malim is the largest of the Group’s manufacturing facilities.<br />

<strong>Operations</strong> <strong>Review</strong><br />

PROTON 2009 ANNUAL REPORT<br />

85

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