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Proposed Mixed Use Development, Braehead : Socio-Economic Impact Report 3 remaining as a commercial centre and being subordinate to other strategic centres. 2.16 Section 4.16 of BR11 reaches the conclusion that, “the most appropriate option is to recognise Braehead as an evolving town centre in a relationship with Paisley town centre, which fulfils a wider range of town centre functions and which has a distinctly different retail offer. This would allow the Local Development Plan to frame this policy and to support investment in Braehead on the basis of the relationship with Paisley”. The Renfrewshire Local Development Plan 2.17 On 20 th November 2012 Renfrewshire Council approved its proposed Local Development Plan (replacing the previous 2006 Local Plan) and agreed to commence public consultation on the Plan in January 2013. The proposed LDP identifies a network of centres comprising Strategic Town Centres, Core Town Centres, Local Service Centres and Retail Warehouse Parks. Paisley and Braehead are identified as Strategic Town Centres at the top of the hierarchy. The proposed Plan states that Renfrewshire Council recognises that providing the policy backing of town centre status for Braehead is very important if the aim of the Strategic Development Plan for regeneration on the Clyde Waterfront is to be achieved. 2.18 The proposed LDP comments: “There is a need for Braehead to continue to develop its town centre character, to reflect its identification as a new town centre in Renfrewshire. The LDP establishes a framework for a masterplan for Braehead. This spatial strategy connects Braehead to its adjacent communities, improves accessibility around and through the centre, enhances its commercial and business functions and delivers substantive enhancements to its public realm. All of this should aim to meet an overall objective of creating a modern and exemplary town centre environment”. 2.19 As regards new retail development at Braehead, the proposed LDP recognises that the implication of its new town centre status is to allow further retail development, and comments: “There is a need for Braehead as a place to develop a town centre rather than shopping mall character and this must have a bearing on all proposals that emerge in the future”. 2.20 Figure 11 in the proposed LDP summarises the strategy for each centre in the Network of Centres. It describes Braehead’s role and function as the “principal retail centre within Renfrewshire with strong supporting leisure, commercial and business uses”. Under the heading ‘Challenges / Opportunities’, the LDP states that the aim will be to “develop the town centre character, creating a sense of place and increasing connectivity between Braehead and Renfrew while developing a hub for public transport”. It states that there is a “significant opportunity for development of town centre uses that will continue to stimulate and complete the wider Clyde Waterfront regeneration”. 2.21 Thus the overriding theme of the proposed LDP regarding Braehead is to confer town centre status and support development which will reinforce and extend its P6 3366706v3
Proposed Mixed Use Development, Braehead: Socio-Economic Impact Report central role as Renfrewshire’s primary shopping destination and key driver for regeneration of the Clyde Waterfront. Conclusions 2.22 Braehead has been a primary driver for economic regeneration and urban renewal in Renfrewshire for 15 years. The substantial benefits which it has delivered during this period, and the essential role which it plays in meeting retail, leisure, employment and community needs, have been recognised in planning policy at strategic and local levels, which now supports further investment and regeneration at Braehead. 3366706v3 P7
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Supporting documents - Renfrewshire Council

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