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Part 1.<br />

Background<br />

1.1 Demand for flexibly<br />

usable spaces<br />

Research<br />

The following chapters look into the different themes involved in space usage.<br />

Relevant literature is reviewed, which gives insight into the common practices in a<br />

global context. The Aalto University situation will be dealt with in the latter part of this<br />

thesis. The sub-chapters are organized in a thematic arrangement, and give insight<br />

into the factors at play in a descriptive way.<br />

On a global scale, a shift can be seen<br />

towards a working ethos which emphasizes<br />

creativity. Florida (2002) describes this as<br />

being the Rise of the Creative Class, in his<br />

eponymous book. The “Creative Class”<br />

is considered to have functions creating<br />

meaningful new forms and “include[s] people<br />

in science and engineering, architecture<br />

and design, education, arts, music and<br />

entertainment, whose economic function is<br />

to create new ideas, new technology and/<br />

or new creative content. […] The Creative<br />

Class also includes […] professionals in<br />

business and finance, law, health care<br />

and related fields” (Florida 2002, pp 8).<br />

New forms of industry are evolving which<br />

support creativity: increased structural<br />

investment on research and development<br />

(R&D), support for startup companies, and<br />

structural financing of ventures. Measures<br />

are taken by different actors to spur<br />

creative people and support promising<br />

ideas and products (Florida 2002).<br />

Looking at the capital region of Finland,<br />

within which the chosen design case is<br />

located, we can see similar trends. The<br />

population of the greater Helsinki region<br />

has exceeded 1.3 million inhabitants in<br />

December 2011, and is expected to reach<br />

over 1.4 million in 2015 (Helsinkiregion<br />

2011). This increase is largely the result<br />

of incoming students, migrating Finns and<br />

immigrating foreigners. The increased<br />

population rises the demand for housing,<br />

for which the city has started redeveloping<br />

the former harbor areas Jätkäsaari and<br />

Kalasatama in Helsinki. The increased<br />

population ultimately needs to have access<br />

Img. 2: Greater Helsinki Region<br />

10<br />

Img. 1: Finland<br />

Img. 3: Helsinki Metropolitan Area<br />

11

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