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It’s All About What’s Happening<br />
at the Store Level<br />
Success goes to the smart, the swift, and those who can manage through the complexity of today’s retail environment. Retailers<br />
and Manufacturers strive to recognize the diverse and changing faces of consumers, focusing on what increases demand while<br />
reducing what inhibits it. The store is where the best-laid plans shine or go awry.<br />
ACNielsen Scantrack StoreView provides the clearest, most flexible and precise store level picture of what's selling where, why<br />
and to whom. It provides a view that allows you to zero in on the store to understand demand drivers and demand inhibitors from<br />
different points of view. It allows for a new perspective, a more precise way to pinpoint consumer demand, focus on sales performance,<br />
analyze merchandising activities and center in on micro-trade areas.<br />
Only ACNielsen Scantrack StoreView couples a high definition view of what just happened with the tactical planning<br />
ability to increase future consumer sales.<br />
ACNielsen Scantrack StoreView<br />
Making High Definition Marketing Possible