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Workshop: ESMQ 2013 Special Issue: Value co-creation in sport management
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for competitive advantage: On chains, shops, and networks.
Strategic Management Journal, 19(5), 413-437.
Vargo, S. L., & Lusch, R. F. (2004). Evolving to a New
Dominant Logic for Marketing. Journal of Marketing, 68(1), 1-
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