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BoxOffice® Pro - May 2012

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SECRET WEAPON<br />

What was your most successful moment<br />

of the past year?<br />

Raising our upsell percentage by<br />

almost 20 percent and bringing our<br />

theater—which was almost last in the<br />

company—to second place. I did this,<br />

of course, with the help of the best<br />

management team and our hardworking<br />

crew.<br />

Who was a key mentor for you and<br />

why?<br />

I have two people that had a great influence<br />

on my career. These people are<br />

Jodi Pine—my first managing director<br />

and a very independent, strong and<br />

wonderful person—and Mike Stover,<br />

my current managing director/regional<br />

director. He is very good at handling<br />

multiple tasks, and he has taught me a<br />

lot about organization and preparation.<br />

According to Mike Stover, you are<br />

excellent at motivating employees<br />

and resolving conflicts. How are you<br />

so great with people? Any advice<br />

you can share?<br />

I think that I am a very positive person and a<br />

great listener. My advice is if you take the time<br />

to listen to anyone who has an issue, it will<br />

make them feel better. And, of course, as long<br />

“There is no<br />

average day in<br />

a movie theater<br />

because something<br />

different is always<br />

happening…”<br />

as the action taken is positive, everyone will be<br />

happy.<br />

How do you convince customers to host<br />

their special events at Muvico Theaters?<br />

I make sure that they have a great time<br />

checking out the facilities that are available to<br />

them by walking them around and showing<br />

off the things that make our location stand<br />

out, such as our theater’s Parisian theme. To<br />

keep special-events customers happy, we go<br />

the extra mile, arrive early for their event, be<br />

personally involved and not pass the job off to<br />

someone else.<br />

What’s your favorite movie<br />

and why?<br />

Independence Day is my favorite movie because<br />

it has everything: a hostile takeover, aliens,<br />

fighter jets, Will Smith, lots of fireworks,<br />

everyone coming together all over the world to<br />

fight for their right to live. And did I mention<br />

Will Smith?<br />

What’s your favorite concession stand<br />

snack?<br />

Buncha Crunch and popcorn mixed. It tastes<br />

awesome and has a nice fl avor.<br />

What do you think of being nicknamed<br />

Muvico Theater’s Secret Weapon?<br />

It was defi nitely a surprise, and it is a great<br />

honor to be thought of in this way.<br />

Who’s your theater’s Secret Weapon? Nominate<br />

him or her at inkoo@boxoffice.com<br />

40 BOXOFFICE PRO MAY <strong>2012</strong>

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