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MORE EVENTS ON PAGE 70<br />
INTERNATIONAL DAY / MONDAY, APRIL 23<br />
7:30 AM – 7:00 PM<br />
CINEMACON REGISTRATION (Roman Ballroom-<strong>Pro</strong>menade Level)<br />
8:15 AM – 9:30 AM<br />
INTERNATIONAL DAY BREAKFAST (Palace Ballrooms I and II-Emperors Level)<br />
EVENT SPONSORS: Ballantyne Strong Inc. / DLP Cinema©<br />
KEYNOTE ADDRESSES: Veronika Kwan Vandenberg, President, Distribution, Warner Bros. Pictures International / Tim Richards, CEO, Vue Entertainment<br />
9:30 AM – 12:30 PM MORNING SEMINAR SESSION (Palace Ballroom III-Emperors Level)<br />
CUSTOMER RELATIONSHIP MANAGEMENT (CRM): DRIVING INCREMENTAL BOX OFFICE<br />
MODERATOR: Mark de Quervain, Sales and Marketing Director, Vue Entertainment<br />
PRESENTERS: David Andreadakis, Director, Decision Sciences, US, Aimia / Sarah Lewthwaite, Vice President, Marketing, Cineplex Entertainment /<br />
Sara Hoogendorn, General Manager, Marketing, Hoyts Corporation<br />
DIGITAL CINEMA 2.0: THE NEW FRONTIER AND WHAT LIES AHEAD<br />
MODERATOR: Mark Christiansen, Executive Vice President, Worldwide Operations, Paramount Pictures<br />
PRESENTERS: Steve Weinstein, CEO, Motion Picture Laboratories Inc. / Joe Hart, Sr. Vice President, Deluxe Digital Cinema / Christiane Ducasse,<br />
President, Smartjog USA / Curt Behlmer, Senior Vice President, Digital Cinema, Technicolor / Paul Holliman, Vice President, Distribution Administration<br />
and Operations, Walt Disney Studios Motion Pictures / Drew Kaza, Executive Vice President, Digital Development, Odeon UCI Cinemas<br />
GONE DIGITAL: NOW WHAT FOR PROGRAMMING?<br />
MODERATOR: David Hancock, Senior Analyst, Head of Film and Cinema, IHS Screen Digest<br />
TOPICS AND PRESENTATIONS: “The Value <strong>Pro</strong>position for Alternative Content to the Exhibitor,” Rob Arthur, Managing Director, Apollo Cinemas<br />
/ “Content Is Key: Challenges of Securing Regular Content Stream,” NCM Fathom / “Wimbledon 3D and Driving Live Sports in Cinema,” Dave<br />
Cowlishaw, Head of Business Development, Digital Cinema, Sony Europe Ltd. / “Marketing and Mobilizing Local Audience,” Eric Meyniel, International<br />
Content Director, Kinepolis<br />
10:00 AM – 5:00 PM<br />
“ADMIT ONE” HOSPITALITY LOUNGE (Roman Ballroom-<strong>Pro</strong>menade Level)<br />
SPONSORS: Allure Global Solutions / EFA Partners-Entertainment Financial Advisors<br />
12:45 PM – 2:30 PM International Day Lunch (Palace Ballroom I and II)<br />
SPONSORS: Rentrak / Christie<br />
AWARD PRESENTATIONS International Filmmaker of the Year – Timur Bekmambetov (Abraham Lincoln: Vampire Hunter) / Global Achievement<br />
Award in Exhibition – Delfin Fernandez, CEO, Hoyts Entertainment / CinemaCon Passepartout Award of Excellence – Jack Ledwith, Senior Vice<br />
President, International Distribution, Universal Pictures / International Boxoffice Achievement Award — Paramount Pictures International<br />
2:30 PM – 4:00 PM AFTERNOON SEMINAR SESSION (Palace Ballroom III-Emperors Level)<br />
THE EXCITEMENT AND CHALLENGES OF THE INTERNATIONAL MARKET IN THE 21ST CENTURY<br />
PANEL MEMBERS (TO DATE): Anthony Marcoly, President, Paramount Pictures International / Fernando Evole, CEO, Yelmo Cines / Munir Falah,<br />
President and CEO, Cine Colombia S.A. / Millard Ochs, President, Warner Bros. International Cinemas / Tomas Jegeus, Co-President, Twentieth<br />
Century Fox International<br />
NOW PLAYING AT YOUR THEATRE: BEST PRACTICES FROM THE WORLD OF EXHIBITION<br />
PRESENTERS: David Seargeant, Group Managing Director, Amalgamated Holdings Ltd. / Adhemar Oliveira, Director, Cinemas Arteplex (Brazil)<br />
68 BOXOFFICE PRO MAY <strong>2012</strong>
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