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2012 - New York State Hospitality & Tourism Association

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Finger Lakes Hotel is Best Western’s<br />

First Certified Guest Service Property<br />

The Best Western PLUS Vineyard Inn & Suites<br />

in Penn Yan, is the first Best Western property<br />

to earn the Certified Guest Service Property<br />

designation from the American Hotel & Lodging Educational<br />

Institute (EI).<br />

The 57-room property,<br />

located in the Finger<br />

Lakes Wine Region<br />

of <strong>New</strong> <strong>York</strong> <strong>State</strong>, is<br />

ranked #1 in its city by<br />

Trip Advisor. The staff<br />

includes 30 year-round<br />

and seasonal employees.<br />

Guest Service Gold,<br />

introduced by the Educational<br />

Institute in<br />

2011, shows employees<br />

and properties how to<br />

achieve a new standard<br />

of exceptional service<br />

based on emotionally engaging with guests in memorable<br />

ways. Employees who complete the training<br />

are prepared for the exam to earn the Certified Guest<br />

Service Professional (CGSP) designation. Properties<br />

Pictured at the hotel’s front desk is Catherine Anderson, Guest<br />

Service Representative<br />

Members in the <strong>New</strong>s<br />

that certify 100 percent of their front-line staff earn the<br />

title of Certified Guest Service Property. Hotels and<br />

academic institutions worldwide have adopted Guest<br />

Service Gold to achieve a new standard in guest service<br />

quality.<br />

“It’s an honor to be<br />

the first hotel in the Best<br />

Western family to receive<br />

this certification,”<br />

said Dr. Lynn Thurston,<br />

president of the Best<br />

Western Plus Vineyard<br />

Inn & Suites.<br />

Ruth Reid, a front desk<br />

reservationist at the Best<br />

Western Plus Vineyard<br />

Inn and Suites, said, “I<br />

was so inspired by the<br />

training that I now surprise<br />

our guests with<br />

fresh-cut flowers from<br />

my garden at breakfast time.”<br />

For more information on Guest Service Gold and<br />

other hospitality training solutions, visit the Educational<br />

Institute at www.ahlei.org.<br />

NYSH&TA allied member Hoteliers Ink is<br />

honored to announce its recent invitation<br />

by Destination Hotels & Resorts, which has<br />

partnered with BirchStreet Systems, Inc. for their new<br />

e-procurement marketplace, to become a preferred<br />

supplier for their hotels.<br />

Destination Hotels & Resorts, headquartered in<br />

Englewood, Colorado, is one of the industry's leading<br />

companies in the management and marketing of high-<br />

Hoteliers Ink Preferred Supplier Deal<br />

quality independent hotels and resorts, many of which<br />

they have successfully converted from major brand<br />

affiliations.<br />

BirchStreet Systems Inc. based in <strong>New</strong>port Beach,<br />

California, provides e-procurement and purchasing<br />

software and support for hotel clients around the<br />

world. The BirchStreet purchasing suite includes key<br />

hospitality functionality for inventory, AP automation,<br />

capital projects analytics, and food cost management.<br />

FOCUS Fall/Winter <strong>2012</strong> | 27

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