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The ABCs of systemic healthcare reform - Cerner Corporation

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As we have communicated, our long-term growth plan is to move the boundaries <strong>of</strong> <strong>Cerner</strong> beyond our core practice <strong>of</strong> automating<br />

<strong>healthcare</strong> delivery into new areas such as connecting medical devices and helping employers reduce <strong>healthcare</strong> costs while<br />

improving quality.<br />

• We made good progress with our CareAware ® MDBus Device Connectivity Architecture, which creates interoperability<br />

standards and technology to connect the hundreds <strong>of</strong> different types <strong>of</strong> medical devices found in <strong>healthcare</strong> venues<br />

with the electronic medical record (EMR). We doubled our MDBus device driver library, continuing to solve significant<br />

interoperability issues with the more complex medical devices such as anesthesia devices, infusion pumps, ventilators,<br />

laboratory devices and the increasingly computerized hospital bed systems.<br />

• We advanced our Smart Room concept in which we extend the CareAware architecture to connect other technologies<br />

common in the <strong>healthcare</strong> environment, such as HVAC, lighting, entertainment and Internet. We also launched our Smart<br />

Semi, a traveling Smart Room. It made 93 stops and had nearly 9,000 client attendees in 2008, having a meaningful<br />

impact on the sales and pipeline for CareAware solutions.<br />

• We brought our first employer-based health center client live, helping redefine the way employers connect their employees to<br />

<strong>healthcare</strong>. Cisco Systems <strong>of</strong> San Jose, Calif., opened their LifeConnections Health Center in November 2008. <strong>The</strong> health<br />

center, staffed by eight providers and numerous other personnel, is available to approximately 40,000 <strong>of</strong> Cisco’s employees<br />

and dependents. It is one <strong>of</strong> the largest employer clinics in the United States.<br />

Investment in intellectual property is our core strategy to drive organic growth. Our objective is always to improve the performance,<br />

capabilities and the human experience with our current solutions, but we also drive innovation in <strong>healthcare</strong> by creating new<br />

solutions for both new and existing markets. We are creating and investing in new platforms to move <strong>Cerner</strong> beyond our core<br />

markets <strong>of</strong> today. In 2008, our development organization had one <strong>of</strong> the most productive years in our history.<br />

• We delivered <strong>Cerner</strong> Millennium Release 2007.18, which provided more than 2,200 major enhancements, including new<br />

features and improved functionality and workflow for existing solutions.<br />

• As previously discussed, we significantly advanced the capabilities <strong>of</strong> our CareAware architecture.<br />

• We Introduced MPages , a Web-based platform that enables clients to create customized views <strong>of</strong> <strong>Cerner</strong> Millennium data<br />

and access from any external browser including smart phones and mobile devices. <strong>The</strong> MPages platform improves clinician<br />

productivity and satisfaction by providing them with interactive, visually rich views that bring forward clinically relevant data.<br />

• We invested significant work in our Healthe architecture, further developing <strong>Cerner</strong>’s version <strong>of</strong> “cloud computing” for<br />

<strong>healthcare</strong>. We believe this architecture will become a prominent platform to innovate new methods <strong>of</strong> care delivery<br />

for clients around the world and new business models for <strong>Cerner</strong>. Among other services, this is the way the consumer<br />

ultimately interacts with <strong>healthcare</strong> delivery, in both traditional and future delivery models.<br />

Overall, 2008 was a very successful year for <strong>Cerner</strong>. Internally, we continued to prepare for a coming era when most <strong>healthcare</strong><br />

delivery organizations will reach a new threshold and be digitized, at least in their core processes. For reasons we discuss later<br />

in this letter, we believe this digital threshold will occur sooner rather than later, by the middle <strong>of</strong> the next decade. As we have<br />

discussed in past shareholder letters, nothing about our business is easy. Our clients are our lifeblood, and they exist inside a<br />

complex adaptive system we call <strong>healthcare</strong>. It is easy to be focused on the latest changes in the environment, consumed by the<br />

requirements <strong>of</strong> the present. <strong>The</strong>re is never a clear roadmap indicating where to invest for the future. I give <strong>Cerner</strong> points for being<br />

able to stay focused on our future, even while dealing with the demanding present.<br />

1999<br />

2000<br />

2001<br />

2002<br />

2003<br />

2004<br />

HNA Millennium ® Phase 1<br />

is completed<br />

<strong>Cerner</strong> makes Fortune list<br />

<strong>of</strong> “Best 100 Companies to<br />

Work For”<br />

3,000 associates<br />

Revenue surpasses<br />

$500 million<br />

4,000 associates<br />

<strong>Cerner</strong> and Atos Origin<br />

awarded U.K. National<br />

Health Services Choose<br />

and Book contract<br />

<strong>Cerner</strong> celebrates 25th<br />

anniversary<br />

<strong>Cerner</strong> ranks third among<br />

s<strong>of</strong>tware companies in the<br />

Wall Street Journal’s Top<br />

50 Returns over a five-year<br />

period<br />

5,000 associates<br />

8

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