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consumer acceptability of spiced composite bread - The Federal ...

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3.2.3 Consumer Survey<br />

Bread samples were presented to <strong>consumer</strong>s in some part <strong>of</strong> Abeokuta, Ogun State (Camp,<br />

Obantoko, Fajol, Adatan and Ijaiye) for evaluation within 12 hours after baking.<br />

A total <strong>of</strong> 200 <strong>consumer</strong>s were approached randomly. <strong>The</strong> study was done in two parts. <strong>The</strong><br />

first part investigated on the socioeconomic characteristics and <strong>bread</strong> consumption pattern <strong>of</strong><br />

the <strong>consumer</strong>s using a structured questionnaire (Appendix I). In the second part, the<br />

<strong>consumer</strong>s were requested to evaluate the <strong>bread</strong> samples in terms <strong>of</strong> appearance, taste, texture<br />

and overall liking using a nine-point hedonic scale (like extremely to dislike extremely).<br />

Consumers were also asked about their purchase intent (Appendix II).<br />

3.2.4 Data Analysis<br />

<strong>The</strong> data generated were analyzed using descriptive statistical methods. <strong>The</strong> s<strong>of</strong>tware used is<br />

SPSS version 15.0<br />

25

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