consumer acceptability of spiced composite bread - The Federal ...

4.3 Bread Purchase Pattern
Table 3 shows the purchase pattern of bread among the consumers interviewed. Bread
purchase less than once a week is about 11.5% while about 20.5% purchase bread once in a
week. 27 % purchase bread twice a week and 49.5% of the respondent buy bread from shops.
The result shows that most respondent buy bread everyday.
4.4 Consumption pattern of bread
Table 4 shows the bread consumption pattern among the study population. Majority 51% of
the respondents eat bread at home. 40% consumes bread 1-2times a week while 19.5%
consumes bread 3-4 times a week. Most of the consumers 67.5% do not keep bread before
eating but about 31.5% keeps bread between 1-3 days before consumption. About 85.5% of
the respondent would naturally consume spiced, also 60.5 % shows interest in bread made
with two or more flour. Bread eaten in Nigeria is mainly made of wheat but when this study
was carried out, respondents were ready to buy bread made with 2 flours. This can also be
seen in the sensory acceptability were over 93 % of the respondent like the spiced bread.
Majority of the respondent 51 % eats their bread at home and this can be related to the nature
of their jobs since about 43 % of the consumers interviewed were self employed. Other
respondents eat their bread either at the restaurant, eatery, food vendor, work place or more
than a place which is due to the kind of the occupation (public servants, traders and artisan)
they are engaged in.
4.5 Sensory acceptability of the product.
The result of the sensory acceptability of spiced composite bread served the consumers is
shown in Table 5. Over 95% of the consumer liked the spiced composite bread in terms of
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