Indonesia

Most part of Indonesia often founded
traditional toys which made from natural
materials.
Basically all products that are directly operated by human beings; products that
should be able to inform the users about how to operate/handle them (which button
to push, what direction should the leverage be pulled, how to tell that the battery is
fully recharged and so on), directly from their shapes and forms.
Products that should provide appropriate sensations at particular, expected moments
from their users, who should be able to react accordingly. (i.e. a car driver should sit
comfortable enough to drive, but not too comfortable that he would fall asleep during
driving; or a chef should be comfortable, alert and safe enough to work on her stove in
a professional kitchen under time and space pressures). Industrial Design is a bridge
between human beings and machines and tools.
In Indonesia, the profession of industrial design emerged since the establishment of
formal higher education for industrial designers in 1972 at the Faculty of Arts and
Design, ITB. Its alumni gradually fill various careers, among others in manufacture
industries, both international and national scales, such as in auto- or motor-parts
industry, sanitary equipment and electronic products companies, and even in airplane
industry and military devices and vehicles factories.
A number of graduates also established their own design consultancy bureaus and
enterprises, mostly for consumer products. Some others are dedicating themselves
into the field of education and research, in order to regenerate industrial design
professionals and/or to increase and update knowledge in the fields of industrial
design.
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CREATIVE & INNOVATION INDONESIA
produk rev akhir.indd 10
4/7/2009 6:11:10 PM