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View report (English) - W&S|Online Market Research in Vietnam

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8. Supermarket is the most common place for buy<strong>in</strong>g sanitary napk<strong>in</strong> product.<br />

The most chosen place is [Supermarket] with 70.2%. There is a few people buy<strong>in</strong>g sanitary napk<strong>in</strong> product<br />

through [Website] or [Imported goods sell<strong>in</strong>g stores].<br />

Q11. In the latest purchase, where you bought sanitary napk<strong>in</strong> product?<br />

100.0<br />

n=302<br />

80.0<br />

60.0<br />

70.2<br />

57.9<br />

40.0<br />

20.0<br />

.0<br />

Supermarket Grocery Convenient<br />

store<br />

19.5 18.2<br />

<strong>Market</strong><br />

5.6<br />

Healthcare<br />

product<br />

sell<strong>in</strong>g store<br />

1.7 .3<br />

Imported<br />

product<br />

sell<strong>in</strong>g store<br />

Website<br />

Unit: %<br />

9. Daily sanitary napk<strong>in</strong> is used by more than 50% surveyed people.<br />

Besides menstrual sanitary napk<strong>in</strong> (Daytime), [Daily sanitary napk<strong>in</strong>] is also rather preferred, account for<br />

67.9%.<br />

100.0<br />

Q8. What k<strong>in</strong>d of sanitary napk<strong>in</strong> you usually buy?<br />

91.1<br />

n=302<br />

80.0<br />

67.9<br />

60.0<br />

58.3<br />

40.0<br />

20.0<br />

.0<br />

Daily sanitary napk<strong>in</strong><br />

Menstrual sanitary napk<strong>in</strong><br />

(Daytime)<br />

Menstrual sanitary napk<strong>in</strong><br />

(Nighttime)<br />

Unit: %

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