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Cover 1 - Apollo Hospitals Dhaka

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Annual Report’ 11<br />

Figures in Taka<br />

Notes 2011 2010<br />

24.1.13 Training :<br />

Local training 229,368 129,900<br />

Overseas training 447,265 135,292<br />

676,633 265,192<br />

24.2 Management fees :<br />

Operations management fees (1% of revenue) 23,510,004 22,193,133<br />

Operations management fees (5% of PBDT) - 1,846,863<br />

Operations management fees (Fixed) 6,489,996 5,960,004<br />

30,000,000 30,000,000<br />

Françhise fee (Fixed) 81,132 75,312<br />

30,081,132 30,075,312<br />

The above fees, up to a maximum of Tk. 30 million excluding fixed françhise fee, are payable to <strong>Apollo</strong> <strong>Hospitals</strong><br />

Enterprises Limited, India by virtue of Operations Management and Franchise Agreement signed on 25 June 1998.<br />

24.3 Marketing expenses :<br />

Promotional expenses 19,294,153 14,350,277<br />

A & P - news paper & periodicals 12,721,028 11,047,460<br />

A & P - bill board, neon sign 3,162,810 3,922,596<br />

Seminar & special events 2,196,201 1,524,698<br />

Sponsorship 285,000 150,000<br />

A & P - radio & TV - 13,176,608<br />

37,659,192 44,171,639<br />

24.4 Depreciation :<br />

Depreciation 4 183,722,175 172,220,049<br />

Less: Adjusted with donation fund 15 641,800 641,800<br />

4.1 183,080,375 171,578,249

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