I am Brand - University of Wolverhampton
I am Brand - University of Wolverhampton
I am Brand - University of Wolverhampton
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page layoutFINAL0607 30/5/07 17:39 Page 20<br />
Opposite Passion<br />
Laura<br />
Cartwright<br />
Telephone: [+44/0] 121 522 3798<br />
[+44/0] 781 795 0115<br />
e-mail/web: law@live.it<br />
1 2 3<br />
1 This design was influenced by the book 'One more kiss.' I<br />
particularly liked the way the designer had used the grid to create a<br />
visually attractive design. I tried to combine imagery and type to<br />
create a simple but effective layout, each time considering the<br />
subject 'all in the mind.'<br />
2 The aim for this design was to create a lively, exciting and vibrant<br />
representation <strong>of</strong> a 'fizzy drink.' I tried to show this using appropriate<br />
colours, bubbles, stripes and stars. I also tried to repeat the use <strong>of</strong><br />
the crescent and star, as it was the main feature <strong>of</strong> my logo.<br />
3 The 3D piece was made as part <strong>of</strong> a branding for my<br />
architectural company 'HEX.' This is to be used as a promotional<br />
piece for the company and sent out to clients to show the type <strong>of</strong><br />
work they produce and also the company pr<strong>of</strong>ile.<br />
Reflections I have really enjoyed studying Graphic Communication,<br />
this is because I have been able to show a range <strong>of</strong> techniques and<br />
produce a wide variety <strong>of</strong> work. I have also expanded my use <strong>of</strong><br />
both s<strong>of</strong>tware skills and gained knowledge on the key design<br />
features. I really enjoy the whole experience <strong>of</strong> designing, from the<br />
basic research right through to the final design.<br />
Aspirations Having, finished <strong>University</strong> I <strong>am</strong> keen and enthusiastic<br />
to commence my working life as a designer particularly in branding,<br />
advertising or editorial. I'm really passionate about designing both<br />
small pieces <strong>of</strong> graphics such as logos to large pieces <strong>of</strong> work such<br />
as a magazine or a book. I particularly enjoy combining type and<br />
imagery within a grid.