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I am Brand - University of Wolverhampton

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page layoutFINAL0607 30/5/07 17:40 Page 72<br />

Opposite Targeted from childhood<br />

David<br />

McDermott<br />

Telephone: [+00353/0] 863 489 087<br />

[+00353/0] 183 478 27<br />

e-mail/web: davemcdermott@c<strong>am</strong>pus.ie<br />

1 2 3<br />

1 This is a s<strong>am</strong>ple <strong>of</strong> my illustration work. The picture was made<br />

with watercolour, pencil and ink and is inspired by the random<br />

goings on inside my head.<br />

2 This piece is one <strong>of</strong> three designs I did for a project on<br />

horoscope design. This s<strong>am</strong>ple being Virgo. The image is a<br />

combination <strong>of</strong> photography and typography and was<br />

created in Photoshop.<br />

3 Shown here is a detail <strong>of</strong> a horror poster c<strong>am</strong>paign which I<br />

completed for a negotiated project. I wanted to represent the<br />

madness and despair <strong>of</strong> the classic horror movies, but add a<br />

modern twist.<br />

Reflections My time in Wolverh<strong>am</strong>pton studying Graphic<br />

Communication was exciting, memorable and very worth while. The<br />

level <strong>of</strong> my work and also my understanding <strong>of</strong> the industry has<br />

increased significantly. I met a lot <strong>of</strong> cool people, read a lot <strong>of</strong> great<br />

books and got a lot <strong>of</strong> inspiration.<br />

Aspirations I aspire to be happy in what I do. I think Ill spend a<br />

couple <strong>of</strong> years in the industry and then Id like to go on to teach<br />

visual communications. Set up a FREE music or arts mag, do some<br />

freelance, get some fine art exhibitions and continue to learn about<br />

visual culture. Have fun. See the world.

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