I am Brand - University of Wolverhampton
I am Brand - University of Wolverhampton
I am Brand - University of Wolverhampton
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page layoutFINAL0607 30/5/07 17:40 Page 52<br />
Opposite music and the understanding/playing there<strong>of</strong><br />
Alex<br />
Jobson<br />
Telephone: [+44/0] 784 260 4785<br />
e-mail/web: aj21@fsmail.net<br />
1 2 3<br />
1 This is a poster from a re-branding assignment for EVOCA cola. We<br />
were given the task <strong>of</strong> a “re-brand” however we were only able to<br />
tweak the original design. We also had to produce branding for their up<br />
coming lemonade, mineral water, orangeade and sugar free products.<br />
2 Here is a section from an editorial assignment we were set for<br />
the Edinburgh Fringe festival. We were to produce the event listings<br />
and information booklet(s) for the event. Utilizing out typographic<br />
skills to create systems and themes to make the information easily<br />
accessible and interesting. I produced 4 booklets within a<br />
corresponding slip case.<br />
3 This a page from an editorial book titled “dre<strong>am</strong> and talk”, we were<br />
given the body text and almost free reign on how to approach the look<br />
and feel <strong>of</strong> the book. The content covered the subjects <strong>of</strong> colour and<br />
light, so I tried to reflect these genres within my layouts designs.<br />
Reflections Over my time at the <strong>University</strong> <strong>of</strong> Wolverh<strong>am</strong>pton, I feel<br />
that I have further defined my individual style, improved technical<br />
abilities and discovered what aspects <strong>of</strong> design I enjoyed the most,<br />
which happened to be editorial design. I have thoroughly enjoyed<br />
this experience as a whole both academically and socially, having<br />
made some valuable friendships along the way.<br />
Aspirations I hope to become one <strong>of</strong> the mass employed after so<br />
long in education and gain some valuable experience in the industry.<br />
There are a few avenues that I would like to explore, working within a<br />
large design establishment with career prospects would be top <strong>of</strong><br />
my list, starting a business <strong>of</strong> my own or even teaching and basically<br />
just to see what the subject that I enjoy so much has to <strong>of</strong>fer in all<br />
it’s varied forms.