ASiAn invASion wElcomEd - ProMéxico
ASiAn invASion wElcomEd - ProMéxico
ASiAn invASion wElcomEd - ProMéxico
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article intertraffic<br />
checking the containers before they arrive at<br />
their port of destination. This guarantees the<br />
product arrives as expected and if there is an<br />
error it’s resolved before it is imported.<br />
“We make sure everything corresponds<br />
completely to what the documents say, complies<br />
with all regulations and that we don’t<br />
have to wait at the port to get our merchandise,<br />
a process that could take up to five<br />
days,” Venegas said.<br />
And most important is that the export-import<br />
process is totally secure. After checking<br />
the containers at the port of origin, Intertraffic<br />
closes them “with certain security devices<br />
that guarantee the merchandise will arrive<br />
as it was left, without anybody taking or leaving<br />
anything during the trip,” Venegas said.<br />
When the container arrives in Mexico, it goes<br />
directly to customs, without delays and with<br />
the security the merchandise is complete.<br />
“Robberies have stopped for us,” Venegas<br />
said.<br />
Intertraffic is one of the first Mexican<br />
companies that offers this type of service<br />
and it’s been successful.<br />
“At first it was very difficult. We couldn’t<br />
find a way to make this economically viable<br />
or to have it function on time or coincide<br />
with everything and be simple. We made<br />
several attempts but they weren’t adequate.<br />
Finally, after trial and error, we figured out<br />
how to do it ... Today the percentage of error<br />
is minimum and we haven’t had any incidents<br />
with the authorities,” Venegas said.<br />
If the client asks for it, products can arrive<br />
in Mexico ready to be distributed and sold:<br />
labeled, separated by size or model, with<br />
instructions in Spanish, publicity for promotion<br />
or prices, with everything ready.<br />
The company began in China and has<br />
expanded its operations to India, Singapore,<br />
Vietnam and soon to Europe and America.<br />
In China it has corporate offices in Hong<br />
Kong, Shenzhen, Shanghai and Yiwu. This<br />
year it waits to enter the markets in Russia,<br />
Argentina and Germany, where there are<br />
companies interested in its services.<br />
Currently, it has around 25 clients, with<br />
most of them being auto parts stores, toys<br />
and electronics firms and companies that<br />
sell clothing, shoes, food, chemical products<br />
and construction materials. Its clients in<br />
Mexico are in Monterrey (in Nuevo León);<br />
Chihuahua (northern Mexico); Puebla (in<br />
No surprises<br />
w<br />
Grupo Intertraffic has successfully made more efficient<br />
the importation of products to Mexico.<br />
These are some of the results:<br />
Merchandise isn’t detained at cargo ports. The container<br />
arrives directly at customs.<br />
The export-import process is totally secure. The company has<br />
eliminated the risk of having merchandise robbed during the trip<br />
from the port of origin to the port of destination.<br />
There are clients who have reduced their costs by 20%.<br />
In 2008, it managed 2,000 containers.<br />
the central part of the country); Mérida (in<br />
the southern state of Yucatán); and Guadalajara<br />
(in Jalisco).<br />
Considering the experience it’s gained<br />
during the last two years, Intertraffic has<br />
achieved an important role in Mexican business<br />
relations. The service it offers allows<br />
established Mexican companies to dedicate<br />
themselves to doing business, without worrying<br />
about the transportation and processing<br />
of exports and imports. For that, they<br />
count on the help of an expert. n<br />
In 2009, it expects to increase its operations<br />
to 2,500 containers.<br />
The company estimates that in 2010, it will<br />
manage 5,000 containers with a total value of between<br />
4 million and 5 million usd.