34 36 Business Development Value-added services in Indian markets by Sanjiv Mital, CEO of Bharti Telesoft Intl. Pvt. Ltd Wireless telephony has overtaken fixed telephony in India. Indias market potential is enormous, but market fragmentation is a challenge. The success of vernacular FM broadcasting shows the potential of local language service offerings to boost mass acceptance. Vernacular voice services can bring large numbers of Indias text averse and text illiterate subscribers to an operators fold. Communications and commerce in digital India by Ramesh Krishnan, Director of Operations, VeriSign Communications Services, India The urban Indian is a mobile carrying, e-mail savvy, consumer who is reaping the benefits of a global digital revolution. Indias middle-class has huge buying power. This is the result of Indias emergence as the worlds back-office and software development super-power. Indias people, enterprises and government, can transform the worlds largest democracy into the worlds largest digital economy. <strong>Connect</strong>ivity 45 47 Enable seamless services with softswitching by Venkat Eswara, Senior Marketing Manager of Systems Marketing and Portfolio Management, Global Telecom Solutions Sector, Motorola, India Operators expect converged core networks to reduce investment needed to deliver a competitive range of services. Indias unified licensing plan, which lets operators select access alternatives for each servicefundamentally changes the market. Softswitch / IP-based, architecture provides low cost service, covers wide areas and facilitates seamless connections between a wide variety of wired and wireless networks. Education Training and future of India by Dr Ashok K. Chauhan President, Amity Institute of Telecom Technology and Management (AITTM) & Founder President, Ritnand Balved Education Foundation (RBEF), Chairman AKC Group of Companies Today, ICT (Information and Communication Technology) drives economies throughout the world. ICTs, though, both create and destroy work opportunities, as labour intensive jobs are replaced by machines. This poses a challenge for higher education. India has some 200 million adult illiterates, but projects such as the Computer Based Functional Literacy (CBFL), that teach adults to read 400450 words in their own language through a multimedia puppet show progamme, provide a modern solution to a traditional problem. 40 Digital India – the underwater connection by Peter Ford, CEO, Global Marine Systems Limited Billing and Mediation 42 Indias success providing outsourced services has shown its ability to conquer international markets. International connectivity is crucial to continue Indias international success. Satellites and submarine cables, historically, were too expensive and satellites do not have the capacity. Technology, though, has reduced the cost of submarine systems and developing countries can now afford regional systems to compete in global markets. VoIP – opening the way for India by Amit Chawla, Executive Vice-President, Global Marketing, Veraz Networks 49 Preparing for mobile growth by Tero Laaksonen, President and CEO, Comptel, and Marianne Tikkanen, Market Analyst, Comptel Indias three-digit mobile growth rate is a happy problem, but extraordinary growth requires the expansion of everything. Flexibility to grow is a prime reason for using mediation and service provisioning systems. These act as flexible rubber bands between the network and back office systems. During a system changeover, mediation is indispensable as it provides uninterrupted billing. India has one of the worlds top ten telephone networks. Still, penetration is low and demand for basic telephony, long distance, cellular and other services is high. Indias growth as a provider of outsource services depends upon its communications. The government is working to liberalise and deregulate Indias telecommunications sector to facilitate competition and the entry of new service providers. Push to Talk IT Solutions Advertorial Features 9 15 All articles are available online at: www.connect-world.com 2
- photo : ginko www.ipmgroup.com
Change language