Journalist Self-Regulation Practices in the New Democracies - Unesco

Azerbaijan: 600 Complaints against the Press!
The Press Council of Azerbaijan was established on 15 March 2003 at the first National
Journalists Congress. The most important media outlets are part of this organization. The
Council’s mission is to mediate the relations between the press and the society and between
the press and the authorities, monitoring the observance by the media of the Azerbaijan
Journalist Code of Ethics, document committed to by 200 media outlets from the country. The
Council is made up of 15 members who meet once a month. Annually, the Council receives
up to 600 complaints. About one-third of them are filed by citizens and the rest – by state
officials, company managers, local governments and political parties.
Complaints Reviewed – Interferences with Private Life
One of the main newspapers of Azerbaijan published on the front page the picture of a young public officer
lying on the beach. The officer considered that to be interference with his private life and filed a complaint
with the Press Council. The representatives of both parties were heard and it turned out that the picture was
taken when the officer was on vacation and the journalist photographed him with his cell phone, without
using special equipment. The Press Council decided that the journalist had not violated the claimant’s privacy
because the private life of officers becomes interesting to the society due to their public positions. And this
means that while he was lying on a public beach, the officer had to take into account that someone could see
and recognize him.
In another case, a public officer complained to the Press Council that he had been photographed while
swimming in the pool of his villa. To take that picture the journalist climbed a tall tree and used special optical
equipment. The Press Council decided that that was clear interference with privacy since the person was not
photographed in a public place but at home and the journalist acted deliberately.
In the fall of 2011, the administration of an Azerbaijani university filed a complaint with the Press Council
against a story published in the newspaper “Hural” alleging that the administration of that university
instigated the female students to immorality, without bringing supportive evidence. Considering that case,
the Press Council established that the story came out after the publication allegedly requested money from
the university in exchange for not publishing the story. The Council qualified the publishing of the story as
calumny and held that it was the more dangerous as it may have affected the university female students
who had no guilt. Also, the Press Council stressed in its decision that the newspaper had not observed the
moral norms and principles specific to the Azerbaijani society and recommended it to be more careful about
journalist ethics in the future. This case became a topic of public contempt. As a result, the newspaper, through
a dedicated item, apologized to each person whose name was mentioned in its story and to everyone who had
been affected directly or indirectly.
14 Journalist Self-Regulation Practices in the New Democracies