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Journalist Self-Regulation Practices in the New Democracies - Unesco

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– And <strong>the</strong>n <strong>the</strong> consumer who has a problem with <strong>the</strong> press should appeal to that newsroom<br />

– Yes, he appeals to <strong>the</strong> newsroom or, out of frustration, he appeals to anyone. We, <strong>the</strong> Center for<br />

Independent Journalism, as well as our colleagues from <strong>the</strong> Media Monitor<strong>in</strong>g Agency receive such<br />

compla<strong>in</strong>ts. Many times we can tell <strong>the</strong> people only what <strong>the</strong> standards are and we do noth<strong>in</strong>g but<br />

enhance <strong>the</strong>ir frustration when you tell <strong>the</strong>m that we cannot force those newsrooms give <strong>the</strong> right to<br />

respond or correct a mistake.<br />

– Does this mean <strong>the</strong>re is a gap <strong>in</strong> place<br />

– O, yes! And unfortunately, judg<strong>in</strong>g by how <strong>the</strong> Romanian press develops, we will cont<strong>in</strong>ue liv<strong>in</strong>g with<br />

this gap or we will have to f<strong>in</strong>d alternatives. We believe that <strong>the</strong> most efficient model now for Romania<br />

is that of <strong>the</strong> newsroom ombudsman. So if a person sees someth<strong>in</strong>g that he does not like on a certa<strong>in</strong><br />

media channel, he should be able to appeal to a person from that outlet ra<strong>the</strong>r than to a general media<br />

forum. Honestly, I do not th<strong>in</strong>k that such a forum is possible now <strong>in</strong> Romania. But this ombudsman<br />

model is successful <strong>in</strong> o<strong>the</strong>r countries. The ombudsman is not part of <strong>the</strong> newsroom even if it is paid by<br />

that media outlet. And no law is required for establish<strong>in</strong>g such a position, just good-will and knowledge.<br />

One must only want to correct <strong>the</strong>mselves. Or, what happens <strong>in</strong> many Romanian newsrooms make us<br />

th<strong>in</strong>k that no one wants to correct anyth<strong>in</strong>g. If we look a little at how <strong>the</strong> newsrooms worked dur<strong>in</strong>g<br />

<strong>the</strong> elections of 2008-2009 we will see that that was <strong>the</strong> period with <strong>the</strong> most and biggest f<strong>in</strong>es imposed<br />

by <strong>the</strong> legal regulation body, <strong>the</strong> National Audiovisual Council. But televisions cont<strong>in</strong>ued to do <strong>the</strong> same<br />

even with hav<strong>in</strong>g to pay f<strong>in</strong>es. So, it was clearly an assumed attitude of violation of <strong>the</strong> professional<br />

standards. No self-regulation body will be able to surpass bad will.<br />

– Many times, <strong>the</strong> journalists non-deliberately disclose private data. In o<strong>the</strong>r cases, <strong>the</strong>y do it deliberately,<br />

tak<strong>in</strong>g <strong>in</strong>to account that details of a person’s private life are of <strong>in</strong>terest to <strong>the</strong> public. How can a<br />

compromise be found<br />

– First of all, through professionalization and editorial monitor<strong>in</strong>g, and secondly, through <strong>the</strong> education<br />

of <strong>the</strong> public. The journalist may be tempted to <strong>in</strong>clude such details <strong>in</strong> his item but a clear and very cold<br />

m<strong>in</strong>d should be above him who would tell him what works and what does not, even if runn<strong>in</strong>g <strong>the</strong> risk<br />

of reduc<strong>in</strong>g <strong>the</strong> item’s savior.<br />

At one po<strong>in</strong>t, any newsroom should calculate from what it has to ga<strong>in</strong> long-term – from correctness and<br />

a correct attitude to <strong>the</strong> public or from stimulat<strong>in</strong>g <strong>the</strong>ir appetite for <strong>the</strong> sensational. Unfortunately, <strong>the</strong><br />

public both <strong>in</strong> Romania and <strong>in</strong> Moldova are fed a lot with such sensational items. If we take a look at <strong>the</strong><br />

pr<strong>in</strong>truns, we will see that <strong>the</strong> best sold newspapers <strong>in</strong> Romania, as <strong>in</strong> <strong>the</strong> whole world, are <strong>the</strong> tabloids.<br />

This is human nature. The long-term solution is to educate <strong>the</strong> public, <strong>the</strong> children. If you tell children<br />

<strong>in</strong> school what quality journalism is, <strong>the</strong>re are more chances that when <strong>the</strong>y become adults <strong>the</strong>y will<br />

demand such quality journalism and will not limit <strong>the</strong>mselves to wedd<strong>in</strong>gs, stars, dresses, divorces, and<br />

such.<br />

32 <strong>Journalist</strong> <strong>Self</strong>-<strong>Regulation</strong> <strong>Practices</strong> <strong>in</strong> <strong>the</strong> <strong>New</strong> <strong>Democracies</strong>

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