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Gen V Research Men 18-34

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1 in 3 visit YouTube multiple times daily<br />

1 in 5 M<strong>18</strong>-<strong>34</strong> view YouTube on mobile daily<br />

13<br />

100%<br />

80%<br />

60%<br />

40%<br />

20%<br />

0%<br />

26%<br />

Base: Recently viewed YouTube: Owns a computer / Q21_1 How often do you visit YouTube from a computer?<br />

Base: Recently viewed YouTube: Owns a mobile phone / Q21_2 How often do you view YouTube from a mobile phone?<br />

Base: Recently viewed YouTube / Q21. How often do you view YouTube from any device.<br />

Source: Google <strong>Gen</strong>eration V Survey<br />

Google Confidential and Proprietary<br />

Total Males <strong>18</strong>-<strong>34</strong> Males <strong>18</strong>-24<br />

Percent visiting YouTube across devices<br />

204<br />

<strong>18</strong>0 Index<br />

Index<br />

53%<br />

47%<br />

View YouTube from<br />

computer daily<br />

15%<br />

240<br />

200 Index<br />

Index<br />

36%<br />

30%<br />

View YouTube from<br />

computer multiple times a<br />

day<br />

9%<br />

222<br />

Index 178<br />

Index<br />

20%<br />

16%<br />

View YouTube from mobile<br />

device daily

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