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approach in marketing
the yarn:
• Selling the yarn
with a premium as
compact yarn.
• Use a lower grade
cotton mix and sell
the yarn as standard
yarn with similar properties
but reduced hairiness.
• Reducing the twist of
the yarn resulting in a softer
hand and gaining increased
productivity on the ring frame.
• Reducing the amount of
comber noil and still keeping the
same tenacity level at substantial
lower hairiness.
The latest innovation Rotorcraft
has successfully brought to the ring
spinning market is the energy saving
spindle, RoLeC (Rotorcraft Low
Energy consumption Spindle). The
optimized spindle design for tubes
Balamurugan appointed Sales Director
of Rotorcraft India
Mr. Soundararajan Balamurugan
has been appointed Sales Director
of Rotorcraft in India. He will be in
charge of all sales and service activities
in India.
After completion of his studies in
textile technologies, followed by a
diploma from PSG Polytechnic in
Coimbatore, Mr. Balamurugan was
associated for over 20 years with the
textile industry in India and abroad.
For the last nine years, he was employed
at Premier Evolvics Pvt. Ltd.
With the appointment of Mr. Balamurugan, Rotorcraft is further
strengthening its sales and service forces in India. Rotorcraft entered the
Indian market in 2005, and with a population of over 7,00,000 spindles
of RoCoS and substantial orders post ITMA 2011, India is one of the
most important markets for the company worldwide.
of up to 200 mm in length reduces
power consumption by as much as
10-15 per cent. RoLeC is offered
as complete spindles to mills or as
inserts MM52 to spindle makers.
Depending on the power cost the additional
investment can be retrieved
within 1½-2 years.
At 2011 ITMA Barcelona, Rotorcraft
introduced new additions
to its product portfolio: RoLuB
(Rotorcraft Lubrication Beam), an
entirely new spindle lubricating system
which allows carrying out the
oil change without removing the
spindle top part or the necessity to
take down the tapes.
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The Textile Magazine jANUARY 2012 | 51