28.01.2015 Views

Annual Report 2011 - Fai

Annual Report 2011 - Fai

Annual Report 2011 - Fai

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

1. Protecting and enhancing<br />

Restoration<br />

1. Protecting and enhancing<br />

Restoration<br />

© M. Chiesa<br />

To celebrate<br />

together with the<br />

Italians the 150th<br />

anniversary of<br />

Italian Unification,<br />

we have restored<br />

and given back<br />

to the wider<br />

community<br />

three wonderful<br />

properties: the<br />

Negozio Olivetti in<br />

Venice, the Villa<br />

dei Vescovi in<br />

Luvigliano<br />

di Torreglia (Padua)<br />

and the Bosco di<br />

Above: Restoration<br />

work at the Negozio<br />

Olivetti, Venice<br />

THREE PRECIOUS GIFTS GIVEN BACK TO ITALY<br />

In the year that saw the celebrations for the 150th anniversary of Italian Unification,<br />

a significant part of our restoration efforts were focused on those operations geared towards<br />

the three important openings of the year: the Negozio Olivetti in Venice, the Villa dei<br />

Vescovi in Luvigliano di Torreglia (Padua) and the Bosco di San Francesco in Assisi.<br />

These were three completely different projects that allowed us to give back to the community<br />

at large three unique embodiments of Italian history and of the Italian national identity. These<br />

were three “gifts” that we wanted to donate to the Italian people in order to make a tangible<br />

contribution to the recovery of a country that finds itself in the middle of an economic and civil<br />

crisis.<br />

ITALY REDISCOVERS A 20TH-CENTURY ICON<br />

The restoration of the Negozio Olivetti – the first property to be inaugurated during the<br />

year – was carried out by the Assicurazioni Generali insurance group, which owns the<br />

Procuratie Vecchie building in Piazza San Marco in Venice. Having completed the restoration<br />

work over the course of a year, Assicurazioni Generali entrusted us with the running of<br />

this masterpiece created by architect Carlo Scarpa in 1957-58, leading up to the re-opening<br />

of the Showroom on April 20, <strong>2011</strong>.<br />

Our task was to fit out the interiors. It was a very difficult challenge in that the objective<br />

was to give a bona fide icon of 20th-century Italian architecture its original beauty<br />

back, respecting the original vision of the Venetian artist. Assisted by the architect’s son,<br />

Tobia Scarpa, we sited within the Showroom not only the original furnishings but also<br />

a collection of vintage Olivetti typewriters; moreover, we carved out the space for a<br />

bookshop/ticket desk and a staff office. A custom marketing campaign was created for<br />

the opening, with multimedia workstations being put in place to provide historical information<br />

on the architecture of the Showroom and on the entire oeuvre of Carlo Scarpa.<br />

© P. Roggero<br />

THE VILLA DEI VESCOVI, A WONDERFUL EXAMPLE OF GRAND CIVIL<br />

ARCHITECTURE<br />

The second “gift” was the opening of the Villa dei Vescovi, a significant exemplar of<br />

grand Italian civil architecture, immersed in the beautiful scenery of the Euganean<br />

Hills. In this instance, the challenge we faced was to reinstate the Villa’s role as the hub for an<br />

intellectual circle that it had originally acquired from the mid-16th-century onwards, making<br />

the most of that relationship of perfect harmony between manmade architecture<br />

and nature that has always been its exclusive preserve. Having begun in 2007, the long,<br />

laborious restoration process was completed in June <strong>2011</strong>, just prior to the Villa being opened<br />

up to the public. In the months leading up to the inauguration, the works focused mainly on<br />

overhauling the landscaped areas and on the interior design elements, including<br />

the creation of a special technical lighting solution geared towards making the visit all<br />

the more involving. The courtyard space in front of the Villa was restored in such a way as<br />

to retain the original Renaissance design, whereas the outbuilding became the new home<br />

for the shop and the ticket office. To tell the story of the property in the most engaging<br />

way possible, taking in its specific artistic and architectural features and illustrating the main<br />

restoration operations carried out, we decided to use part of the terrace floor of the Villa for the<br />

information rooms, whereas the piano nobile – its Venetian-style flooring now beautifully<br />

restored – plays host to the historical furnishings. Last of all, with a view to transforming<br />

the Villa dei Vescovi into a frame of reference for high-quality tourism throughout the area,<br />

we used the attic floor to create two large guest apartments that are ready to provide a warm<br />

welcome to visitors from around the world.<br />

© G. Majno<br />

2,569<br />

m 2 Venetian-style<br />

and cotto-tile flooring<br />

AT THE VILLA DEI VESCOVI, WE RESTORED<br />

Restoration works at<br />

the Villa dei Vescovi,<br />

Luvigliano di Torreglia<br />

(Padua)<br />

1,390 1,627<br />

m 2 of plasterwork m 2 of frescoes<br />

26 <strong>Annual</strong> <strong>Report</strong> <strong>2011</strong> <strong>Annual</strong> <strong>Report</strong> <strong>2011</strong> 27

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!