Misfit Tunes The Magazine August 2014

ARCHIVED POST :: WHO IS NU’ THE MAYOR
and listen to beats. I pick beats that
convey the emotion I’m speaking
to. The beat either speaks to a
concept in my mind, a memory, a
feeling, or a thought. I never pick
the “hit” record if I don’t FEEL it.
Then I write. Most of my songs I
was drunk when I wrote em.” Do
you feel pressure to deliver “hits”
“Yes I do. Not because anyone that
left or was dropped but because I
have been a local celebrity. I have
done everything on the bottom
level that I can do. I have to get to
another level of relevance or its no
point doing commercial music.”
Sounds like he has matured quite
a bit since his 2004 debut CD so I
had to know how he had grown between
projects. “I was doing club
anthems because all I was doing
was getting drunk and partying at
clubs. Now I’m doing things a little
differently so my music reflects
that. It’s more mature I’ll say. I
look at people differently. I know
I can’t please everybody and I also
know I don’t give a fuck about
how people feel. Love me or hate
me,… fuckBOUTyou!”
There is lots of talk about “No
Brakes” being Nu’ The Mayor’s
best work to date, from the content
to the production, this will be his
crown jewel. I was curious if he
would agree and I was surprised
when he did. “Without question
this is my most polished and commercial
work to date. Lyrically it’s
up there. Musically it’s up there.
The [distinction] comes because
I’m going to win nationally with
this one [nods his head as if he is
agreeing with himself]. I know
this. “No Brakes” is real life situations
put to real instrumentation,
and a glimpse of the fantasy that
we all want to live. It’s going to tell
my story. It might sound corny, but
it will. I have been through a lot. I
have overcome a lot and I’m here.
I’m not stopping for no one or no
thing… No Brakes! Its inspirational,
freaky, fun, and unapologetic.
At the same time it’s a good riding
CD… a good CD to clean the
house to.”
It’s fitting we end this article
here and pick up the second of
three article as the release date gets
closer. Nu’ The Mayor plans to release
“No Brakes” on his birthday,
April 17, 2012. To give us a little
taste, he released “Gordon Gartrell”
along with the B side track
“The Nigga That I Am” until “No
Brakes” drops. (A little side note:
Gordon Gartrell, which is quickly
becoming synonymous with
Nu’ The Mayor, derives from the
episode of The Cosby Show when
Theo Huxtable goes out and spends
an excessive amount of money for
a shirt made by, yup you guessed it
,Gordon Gartrell. Every since that
episode Nu’ The Mayor associated
Gordon Gartrell with “the best shit
ever.”)
Stay tuned for part two of this
three part series on Nu’ The Mayor
where we will delve more into the
making of “No Brakes,” the business
of running a wildly successful
corporation, the marketing of “No
Brakes,” and get better acquainted
with the GOV Life roster.
links::
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discography::
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