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. . Robert<br />
. . Pete<br />
Remodeled Coliseum<br />
Is Circuit Flagship<br />
SAN FRANCISCO—The Coliseum Theatre,<br />
historic Richmond district sliowplace. received<br />
a complete exterior and interior remodelij:ig<br />
to become the flagship of San Francisco<br />
Theatres.<br />
Managed by Donald Holdi-en for Irving M.<br />
Levin, head of the circuit, the Coliseum<br />
launched a daily policy, showing top current<br />
films on a 28-day availability. The shift is<br />
being made July 1 when the Alexandria opens<br />
"South Pacific" in Todd-AO.<br />
A unique awning effect with red and white<br />
canvas was utilized to alter the appearance<br />
of the Coliseum. The theatre was consti-ucted<br />
in 1918 and has been a landmark of the district<br />
since its opening. The opening program<br />
was "Ten North Frederick" and "Desire<br />
Under the Elms."<br />
Catholic Men in Industry<br />
Appear on Rosary Hour<br />
SAN FRANCISCO—Catholic men from the<br />
motion picture indu.stry in the Bay area will<br />
appear on the Rosary Hour over radio station<br />
KWBR 6;45 Tuesday evening, July 1. James<br />
J. Donohue. president of the Catholic Entertainment<br />
Guild of Northern California, said<br />
the rosary will be lead by Msgr. Vincent Mc-<br />
Carthy, pastor of Saint Patrick's Church and<br />
chaplain of the San Francisco Variety Club.<br />
Committee members who will take part in<br />
the rosary recitation are Charles Maestri,<br />
Lippert Theatres; William Boland, Hardy<br />
Theatres: James Chapman, Harvey Amusement<br />
Co.; Fred Dixon, United California<br />
Theatres; Paul Sclimuck, Joseph Flanagan<br />
and John O'Leary, 20th-Fox; John Coyne,<br />
MGM; Joseph Hanley, Warners, and Jack<br />
Hurley, Paramount.<br />
This year will be the third annual Rosary<br />
Hour in which the Cathohc Eiitertainment<br />
Guild members have participated.<br />
To Reopen at Richmond<br />
RICHMOND, CALIF.—Another of Richmond's<br />
major film houses will reopen in July<br />
after being closed for seven months. United<br />
California Theatres scheduled the opening of<br />
the United Artists for July 2, depending on<br />
available bookings. Both the United Artists<br />
and the Fox closed last December, blaming a<br />
decline in business. They were the last two<br />
first-run theatres remaining in the city. The<br />
Fox reopened early in June. Bert Naus, who<br />
managed the United Artists prior to its closing,<br />
will return as manager.<br />
Navy Base Theatre Burns<br />
SAN FRANCISCO—The 1,400-seat Basilone<br />
Theatre on the Treasure Island Navy base<br />
was destroyed by fire on the morning of<br />
June 20. Navy officials estimated the loss<br />
at S130,0C0. The cause of the fire could not<br />
be determined. The spectacular three-alarm<br />
blaze was battled by 120 San Francisco firemen<br />
and resulted in alerting of the base's<br />
3,500 men to prevent the flames from spreading<br />
to other buildings.<br />
Building in Mill Valley<br />
MILL VALLEY, CALIF.—Fred G. Zelinsky<br />
is constructing a theatre here for motion<br />
pictures and for performances by the Cove<br />
Players.<br />
SAN FRANCISCO<br />
•Phe Calaveras Theatre in San Andreas has<br />
been purchased by Boyd A. Jensen from<br />
Robert N. Patton ... On the Row were Mr.<br />
and Mrs. Ray Gilbert, Grove Theatre, Walnut<br />
Grove; George Stam, Bridgehead Drive-<br />
In, Antiooh; James Stephens, Dixon at<br />
Dixon, and Sam Goldberg, with concessions<br />
in the Guild, Hub and Center theatres.<br />
.<br />
. . . Mrs.<br />
Jerry Zigmond, division manager for Paramount<br />
Theatres, was in from Los Angeles<br />
headquarters Butz, publicist for<br />
Loew's Warfield, was vacationing<br />
Ann McGuire, secretary to George Milner of<br />
Fox West Coast Theatres, resigned to take<br />
an extended rest . Vigna, veteran<br />
FWC booker, was vacationing.<br />
Featuring a Disney Vacation Festival, consisting<br />
of five morning matinees, the Fox<br />
Theatre opened its doors at 9:30 a.m. from<br />
June 16 to 20, with a different Disney film<br />
each day.<br />
An incident during the showing at the Balboa<br />
Theatre of "The Brotliers Karamazov"<br />
is reported by Manager Prank Duino. It was<br />
during the dramatic scene where the hypercritical<br />
father is murdered by one of his sons.<br />
A little girl ( about 7 1 rushed out of the auditorium<br />
and toward the ladies room. Duino<br />
questioned her if the picture had frightened<br />
her. The little girl said, "Oh, no. Something<br />
I ate ju.9t must have disagreed with the picture."<br />
For "Nights of Cabiria," Academy Award<br />
winning foreign film. Manager Steve Moore<br />
of the Vogue passed up pressbook mat<br />
art and picked up a brilliant caricatiu-e of<br />
the star Giulietta Masina. The kicker was<br />
that it was drawn by her husband and director,<br />
Federico Fellini, who was once a cafecartoonist.<br />
With San Francisco's second annual International<br />
Film Festival scheduled for October<br />
29-November 11, Irving M. Levin, director<br />
of the fete, is currently lining up solid<br />
support from such diverse realms as universities,<br />
museums, the motion picture industry,<br />
social and alumni organizations and<br />
the United Nations. Already San Francisco<br />
museums have evinced cooperation in the<br />
matter of exhibits as has the Librai-y of<br />
Congress, promising historic film for special<br />
sei^ef/ne<br />
showings. Both Fox Movietone News and<br />
the <strong>He</strong>arst Metrotone News are planning<br />
coverage. Levin reports that the French film<br />
industi-y has already agreed to send a director<br />
and a number of Gallic stars. Japan<br />
has also indicated it also will send a cadre<br />
of stars and theatrical personalities,<br />
"Gifi" will open July 8 at the Ackerman-<br />
Rosener Stage Door Theatre, and Ls expected<br />
to run at least a year on a reserved-seat<br />
The wine and liquor shop opened<br />
basis . . .<br />
in the San Francisco Hotel in 1945 by the<br />
late Ellis Levy of the Telenews Corp., and<br />
later sold to Philip Anson, the store manager,<br />
is moving to 700 Geary St. due to a lo.ss<br />
of lease.<br />
<strong>He</strong>ralding the opening of "The Vikings" at<br />
the United Artists Theatre, eight heavily<br />
bearded men paraded the streets in Viking<br />
costumes carrying shields and sp)ears. Press<br />
folk were guests at a Viking luncheon at the<br />
Viking House, 2501 Vallejo, an old mansion<br />
rented by the Norwegian government sis a<br />
resting place for old sailors. Guests were given<br />
hunting knives to slice their ham and they<br />
drank from oxhorns. The consulate general<br />
of Norway, a student of the Norse sea-rovers,<br />
related stories of the Viking period.<br />
Man in Car Robs Cashier<br />
ANTIOCH, CALIF.—A lone man pointed a<br />
revolver at the cashier of the Bridehead<br />
Drive-In two mUes east of here and robbed<br />
her of $186 in receipts without leaving his<br />
car. Miss Carol White. 18, said the man<br />
ordered her to walk away from the booth .so<br />
she could not inimediately summon aid. Then<br />
he drove away.<br />
OTioN<br />
n 2 years for $5 D<br />
1<br />
n Remittonce Enclosed D Send Invoice<br />
THEATRE..<br />
STREET ADDRESS<br />
TOWN ZONE STATE<br />
NAME<br />
Picture Service co.<br />
5 HYDE • SAN FRANCISCO 2, CALIf • GERRY KARSKI. PRES.<br />
year tor S3 3 yeors for S7<br />
POSITION..<br />
BOXOfflCf THE NATIONAl FIIM WEEKLY 52 issues a year<br />
825 Van Brunt Blvd , Kansas City 24, Mo.<br />
BOXOFFICE June 30, 1958 W-5
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