Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
'<br />
' !iie<br />
Warner's Home Office<br />
Moving to the Coast<br />
NEW YORK—Warner Bros, will move its<br />
home offices to the coast, to become the first<br />
of the major motion picture companies to<br />
desert this metropolis as the base for its<br />
worldwide .'^ales operations.<br />
This step, long-rumored, was confirmed<br />
by Jack L. Waj-ner. president. Wednesday<br />
(25). <strong>He</strong> .said that headquarters of the domestic<br />
and overseas sales departments and<br />
allied components will be moved to the<br />
studios in Burbank, Calif., as quickly as possible.<br />
There was no further breakdown of assignment<br />
of persomiel. Employes were on<br />
tenterhooks waiting to learn who specifically,<br />
will be moved, w'ho will remain here in a<br />
curtailed capacity, and who will be let out.<br />
Warner said the move was in the interest<br />
of maximum efficiency in the future handling<br />
of "the most ambitious program in the company's<br />
historj' and to insure the greatest<br />
boxoffice potential of the outstanding properties<br />
on its roster."<br />
Warner's statement, in part, follows:<br />
"Warner Bros, is the fii-st motion picture<br />
company to realize fully that the changes<br />
taking place in the industry as a whole<br />
necessarily must bring about new procedures<br />
for expansion and diversification.<br />
"At the same time, we are preparing, and<br />
are alert, for future changes, and we are confident<br />
that great opportunities lie ahead for<br />
our industry and our company, provided we<br />
act aggressively and realistically."<br />
Speculation had recently simmered down<br />
to what units would make the move rather<br />
than as to whether there would be any move.<br />
Backing up the belief w-ere reports that some<br />
company executives were offering their eastem<br />
homes for sale.<br />
Attempts to learn when more details will<br />
be forthcoming met ^vlth no success. Only top<br />
executives had inside information and they<br />
were not talking for publication.<br />
It seemed apparent that negotiations will<br />
now begin. If they are not already under<br />
way, to sublet at least the bulk of the expensive<br />
space recently taken In the new<br />
Tishman building at 666 Fifth Ave.<br />
Braunagel Forms His Own<br />
Theatre-Operating Firm<br />
NORTH LITTLE ROCK. ARK.—Jack D.<br />
Braunagel, for the last three years an associate<br />
and district manager of United Theatres<br />
Corp. here, this week announced establishment<br />
of a new theatre operating company<br />
to be kjiown as Jay D. Bee Amusement<br />
Co. Braunagel will provide ali operating<br />
services, buy and book pictures and direct<br />
management of both indoor and drive-in<br />
theatres in <strong>He</strong>lena, Hope, Ashdown and Gmdon.<br />
Ark. <strong>He</strong>adquarters will be at 106 West<br />
Second street in North Little Rock.<br />
Before affiliating with United Theatres<br />
which is headed by M. S. McCord. Braunagel<br />
was head of drive-in operations for<br />
Commonwealth Theatres of Kansas City,<br />
Mo., for eight years. In this period, the Commonwealth<br />
outdoor operations expanded<br />
from one to 31 drive-ins. <strong>He</strong> is a former<br />
member of the executive board of Theatre<br />
Owners of America and a former chairman<br />
of TOA's national drive-in committee. <strong>He</strong><br />
is a frequent convention speaker.<br />
Kas,-Mo. TOA and Allied<br />
Affiliates in a Merger<br />
^ •<br />
members of the board of United Theatre OvMitrs ol the <strong>He</strong>art of<br />
America, the new exhibitor association established last week: Left to right: (seated)<br />
L. J. Kim.briel, M. B. Smith, who is president; Beverly Miller, elected vice-president;<br />
Ed Harris and C. E. Cook; (standing) Glen Cooper, O. F. Sullivan, Richard P. Brous,<br />
Leo Hayob, J. W. Stark and Richard Orear.<br />
KANSAS CITY—In a move which may<br />
have national significance, two of the major<br />
regional affiliates of the two national exhibitor<br />
associations voted this week to merge.<br />
The two organizations are the Kansas-Missouri<br />
Theatre Ass'n, a Theatre Owners of<br />
America affiliate which has been in existence<br />
for 40 years, and Allied Independent Theatre<br />
Owners of Kansas and Missouri, established<br />
in 1947 as the regional unit of Allied States<br />
Ass'n.<br />
The merger culminated inter-unit talks for<br />
almost a year on the subject of uniting to<br />
form a single regional exhibitor organization.<br />
The final decision, however, to merge came as<br />
a direct result of the successful joint "Show-<br />
A-Rama," a thi-ee-day business-building<br />
meeting and tradeshow held in April. This<br />
was. in effect, an exhibitor convention attended<br />
by members of both affiliates and<br />
which was to sei-ve as the proving ground<br />
for joint activity. Show-A-Rama was a big<br />
success. It di'ew a record crowd of exhibitors,<br />
many of whom had never or seldom attended<br />
an association convention, and the project<br />
with its trade.show was a financial success.<br />
Tlie new oi-ganization will be known as<br />
United Theatre Ownei's of the <strong>He</strong>art of<br />
America. The president will be M. B. Smith,<br />
who headed KMTA. <strong>He</strong> won the presidency<br />
on the toss of a coin. Beverly Miller, who was<br />
president of the Allied unit, will be vicepresident.<br />
Ed Harris, Neosho, Mo., is secretary,<br />
and Charles Potter of Kansas City,<br />
Kas., trea.surer.<br />
Members of the board are: Prom KMTA—<br />
M. B. Smith, Richard Orear, Richard Brous.<br />
and L. J. Kimbriel. of Kansas City. Mo.:<br />
C. E. Cook, Maryville, Mo.: Leo Hayob. Marshall,<br />
Mo.: Ed Harris, Neosho, Mo., and Glen<br />
Cooper, Dodge City, Kas.; From Allied-<br />
Beverly Miller and Ronald F. Means of Kansas<br />
City, Mo.: Jay Woott'n of Hutchinson,<br />
Ka.s.: J. W. Stark and O. F. Sullivan of<br />
Wichita; Charles Potter of Kansas City, Kas.;<br />
<strong>He</strong>rbert Jeans, Columbia, Mo., and William<br />
Bradfield, Carthage, Mo.<br />
As to future affiliation with the national<br />
associations, there will be no decision for at<br />
least six months. Meanwhile, it is expected<br />
that a committee of the regional group will<br />
meet with national officers of Allied and<br />
TOA to determine future relationships. Providing<br />
some financial support to the national<br />
association was discussed, but whether this<br />
will be done depends entirely on the studies<br />
to be made in the next few' months.<br />
Membership will be on a theatre basis, but<br />
individuals may join as co-members. Comembers<br />
will have voting privileges only as<br />
alternates. Equipment and supply dealers<br />
will be able to join as associate members, but<br />
will have no voting rights.<br />
Loew's Divorcement Set<br />
For August 31, 1959<br />
NEW YORK—Judge Edmund Palmieri of<br />
federal court Wednesday (25i set August 31.<br />
1959 as the date by which Loew's Inc. theatres<br />
are to be divorced from Loew's. Inc. <strong>He</strong><br />
ruled that directors of Loew's. Inc. shall have<br />
the sole and exclusive responsibility and<br />
authority for the prepai-ation and presentation<br />
to the court of a plan for division of<br />
the assets and liabilities of Loew's, Inc. and<br />
its<br />
subsidiaries.<br />
The new theatre company was established<br />
in 1954 under provisions of the antitrust consent<br />
decree, and one of the main issues which<br />
had to be resolved was the division of a $30,-<br />
000,000 funded debt between Loew's, Inc. and<br />
Loew's theatre subsidiaries. Any division of<br />
funds must be court-approved, and the plan<br />
for the settlement must have the court's endorsement<br />
90 days before the new theatre<br />
company stock is to be distributed to shareholders<br />
of Loew's, Inc.<br />
Loew's theatre companies were authorized,<br />
too. to make loans to Loew's. Inc.. provided<br />
the maturity dates on such loans will not be<br />
later than the date on which the theatre<br />
stock is to be distributed to stockholders. In<br />
the past. Loew's. Inc. financial repwrts have<br />
reflected the income of the theatre company,<br />
but tiie parent company has been unable<br />
to use the revenue because of the divorcement<br />
order.<br />
BOXOFFICE June 30, 1958