03.06.2015 Views

Download PDF - Keppel Land

Download PDF - Keppel Land

Download PDF - Keppel Land

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

At an average size of at least 15,000 sf each, the six<br />

plots generated a total net profit of $44.6 million,<br />

demonstrating the resilience of the very top tier of the<br />

residential market.<br />

Interest in the residential market revived towards the<br />

end of the year. Residential take-up rose to 2,839 new<br />

units in the fourth quarter with developers offering the<br />

deferred payment scheme, lower prices and banks<br />

giving attractive mortgage rates. The demand in the<br />

mass and mid-market segments rose, pushing the full<br />

year take-up to surge by 28% to 6,917 units.<br />

The short-term outlook for the office market will<br />

continue to be affected by economic uncertainties.<br />

However, the medium-term prospects are positive on<br />

hopes of a US-led recovery in 2002, and the limited<br />

new supply of prime office space in the next few years.<br />

Overseas<br />

<strong>Keppel</strong> <strong>Land</strong>’s goal of growing its overseas investments<br />

from 20% to 30% remains unchanged as the rationale<br />

is to diversify out of the Singapore market to achieve<br />

sustainable earnings growth.<br />

<strong>Keppel</strong> <strong>Land</strong> sold 450 units from three projects in less<br />

than three months. Launched in November 2001,<br />

The Edgewater achieved 100% sales while Amaranda<br />

Gardens achieved 98% sales. Another development in<br />

Tanjong Katong, Butterworth 8 which was launched in<br />

January 2002, has also achieved 100% sales.<br />

With the successful sales, the Company will embark on<br />

the securitisation of the sales proceeds of $380 million<br />

to bring forward the cashflow.<br />

Office<br />

After a sterling year in 2000 when pent-up demand hit<br />

a record high of 4.22 million sf, office take-up shrank<br />

significantly in 2001. With the shake-up in the IT<br />

industry and the consolidation in the financial services<br />

sector, office occupancy slipped to 1.12 million sf.<br />

Despite the softer market, <strong>Keppel</strong> <strong>Land</strong>’s well-managed<br />

and well-located office buildings enjoyed full or<br />

close-to-full occupancies, achieving higher rentals and<br />

take-up than the market.<br />

It will continue with its strategy of direct acquisition of<br />

trading development projects, and strategic acquisition<br />

of property development companies.<br />

Among the various segments in the property market in<br />

Asia, it has identified local housing development as a<br />

promising niche as it is supported by strong aspirations<br />

of home ownership, especially among people in the<br />

middle-income group.<br />

For the immediate term, the geographical focus will be<br />

centred on North Asia, especially China. Elsewhere in<br />

the region, the Company will also focus on local<br />

housing in countries where home ownership is<br />

growing.<br />

China<br />

With China’s entry into the World Trade Organisation<br />

and its successful bid to host the 2008 Olympics,<br />

foreign direct investment is expected to increase, and<br />

this is expected to have a multiplier effect on the<br />

economy.<br />

Chairman’s Message<br />

11

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!