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Trade patterns and global value chains in East Asia: - IDE-JETRO

Trade patterns and global value chains in East Asia: - IDE-JETRO

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Box 2. About the verticality of production <strong>and</strong> tradeBasically, vertical <strong>in</strong>tegration is a synonym for corporate ownership <strong>and</strong> control. One of the pioneers was Henry Ford, who soughtto m<strong>in</strong>imize costs <strong>and</strong> <strong>in</strong>dustrial risks by acquir<strong>in</strong>g various firms <strong>in</strong>volved <strong>in</strong> the production process of his cars. This bus<strong>in</strong>essmodel was adopted by other large companies with the emergence of mass production <strong>in</strong> the early 20 th century. The aim was to<strong>in</strong>corporate <strong>in</strong>to a s<strong>in</strong>gle <strong>in</strong>dustrial structure the production of raw materials, the mach<strong>in</strong>es needed for their transformation, <strong>and</strong>transportation to <strong>and</strong> from the factories. Vertical <strong>in</strong>tegration was at the core of Japan’s <strong>in</strong>dustrialization, with conglomerates knownas “Zaibatsu” conta<strong>in</strong><strong>in</strong>g hold<strong>in</strong>g companies controll<strong>in</strong>g banks <strong>and</strong> <strong>in</strong>dustrial subsidiaries.Vertical <strong>in</strong>tegration is about corporate strategy <strong>and</strong> relates to the “make” or “buy” decision 7 companies <strong>in</strong>variably face. Whileoutsourc<strong>in</strong>g is an example of the “buy” approach (act of purchas<strong>in</strong>g from an external supplier), vertical <strong>in</strong>tegration <strong>in</strong>volves an“<strong>in</strong>sourc<strong>in</strong>g” or “make” option (choice of produc<strong>in</strong>g an item or keep<strong>in</strong>g a specific activity <strong>in</strong>ternally). Reduced operational costs<strong>and</strong> better coord<strong>in</strong>ation of the supply cha<strong>in</strong> are the key benefits sought by vertically <strong>in</strong>tegrated enterprises.Vertical <strong>in</strong>tegration can be achieved not only through direct ownership, but also by means of contractual relationships (at “arm’slength”) with suppliers.In Figure 3 below, the orange zone highlights the different functions that have been gathered with<strong>in</strong> the same company. Allcorrespond<strong>in</strong>g activities are controlled <strong>and</strong> managed <strong>in</strong>ternally. The assembly operation may be executed by a secondary companyowned by the ma<strong>in</strong> firm, or by one contractually dependent upon it; however, they both act as one unique entity with<strong>in</strong> the supplycha<strong>in</strong>.While vertical <strong>in</strong>tegration relates to structural l<strong>in</strong>kages between <strong>in</strong>dustrial firms <strong>and</strong> key bus<strong>in</strong>ess processes, the concept ofvertical specialization, as developed by Hummels et al. (2001), outl<strong>in</strong>es the degree of specialization of the different economies<strong>in</strong>volved <strong>in</strong> the <strong>in</strong>ternational production cha<strong>in</strong>. It is characterized <strong>and</strong> measured as the import content (<strong>in</strong> goods <strong>and</strong> services)embodied <strong>in</strong> exported goods (see Chapter IX for more details).Figure 3An example of vertical <strong>in</strong>tegrationI. From massdem<strong>and</strong> to <strong>global</strong>supply <strong>cha<strong>in</strong>s</strong>II. Organizationof the <strong>global</strong>production processIII. Infrastructureservices <strong>in</strong> <strong>global</strong><strong>value</strong> <strong>cha<strong>in</strong>s</strong>IV. The evolutionof tariff policiesV. Foreign direct<strong>in</strong>vestmentMaterialsComponentssuppliersVI. IntegrateddiversityProcurementResearch <strong>and</strong>DevelopmentVII. An evolutionaryperspective onproduction networks<strong>in</strong> the <strong>Asia</strong>-US regionOperations:• Intermediate manufactur<strong>in</strong>g• AssemblyMarket<strong>in</strong>gInternalsupplycha<strong>in</strong>VIII. <strong>Trade</strong> <strong>in</strong><strong>in</strong>termediate goodsSalesIX. Vertical trade<strong>and</strong> trade <strong>in</strong><strong>value</strong> addedMarket exchangeInternal processSource: WTO Secretariat.F<strong>in</strong>ishedproductscustomersX. Cross-regionalspillover ofeconomic growth13

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