Blueprint for Sustainability - Corporate - Ford Motor Company

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5520CLIMATE CHANGESUSTAINABLE TECHNOLOGIES AND ALTERNATIVE FUELS PLAN This section lays out our blueprint forsustainability, a plan for achieving our targetto reduce our vehicle CO2 emissions by30 percent by 2020.The analysis underlying the blueprint, described in moredetail on page 13, considers both vehicle technology andfuel pathways, since the two must work together, alongwith actions on the part of drivers, to contribute to climatestabilization. No single technology, especially in the nearto mid term, is the solution. It’s by deploying multipletechnologies that we get synergistic improvements of theorder of magnitude necessary to achieve our goal. Thisapproach is also important because different engine andfuel technologies will be appropriate for different regionsand operating conditions.iSUSTAINABLE TECHNOLOGIES AND ALTERNATIVE FUELS PLANInformation Top 10factsLanguageglossaryQuestion Answer Do Don’t ExclamationXDirectionalsignpostCommunityaffairsQuote ContacttelephoneContact fax ContactemailContactaddressInternalactivitiesWhere can I find these icons?If you would like any of these icons or for a newicon to be created please contact the Brand team,$CMIG brand enquiry.Ford H2ICE Shuttle BusMany of these technologies are already deployed or underdevelopment. For example:Advanced Gas and Diesel – We offer a range of advanceddiesel vehicles in Europe. In addition, beginning in 2009we will be offering EcoBoost, an engine technology thatuses direct injection and turbocharging to improve thevehicle fuel economy of gasoline engines.Advanced Transmission – We are implementing a dualclutchtransmission technology that improves fuel economyby approximately 10 percent compared to traditionalautomatic transmissions.Ford Transit Connect Taxi ConceptHybrids and Future Powertrains – We now offer threehybrid vehicles and will start production on two more in2008. We are working with Southern California Edisonto test a fleet of 20 PHEVs to understand criticalimplementation issues surrounding plug-in vehicles.In addition, we are testing 30 H2ICEs and 40 hydrogenFCVs in real-world conditions.Vehicle Systems Efficiencies – We are working to makeevery vehicle system more efficient to improve fueleconomy. For example, we are applying EPAS across manyof our vehicles, which improves fuel economy by improvingpower steering efficiency.Weight Reductions and Aerodynamics – We haveimproved fuel economy through weight reductions by usingunibody vehicle designs. Examples include the Ford Edge,Lincoln MKX and Europe’s Ford Focus ECOnetic.For more information visit:www.ford.com/go/sustainabilityA detailed description of these technologiesis available in our Web report.www.ford.com/go/sustainabilityInformation Top 10factsLanguageglossaryQuestion Answer Do Don’t ExclamationiXGLOSSARY5- to 6-speed 5- to 6-speed advanced series compensated+ ASC transmissionADFSOAggressive Deceleration Fuel Shut OffAeroAerodynamicsBEVBattery Electric VehicleBMSBattery Management SystemsEcoBoost GTDI Fuel-efficiency-boosting Gasoline TurbochargedDirect InjectionEPASDirectionalsignpostFCVHEVCommunityaffairsH2ICENV optQuote ContacttelephonePHEVTireContact fax ContactemailContactaddressInternalactivities5 Icons5.1 How the icons are used6 Graphs and charts7 The artworks8 Supporting information9 Contact details4 Typefaces3 Colour PaletteWhere can I find these icons?If you would like any of these icons or for a newicon to be created please contact the Brand team,$CMIG brand enquiry.2 The logo1 Toolkit overviewContentsElectric Power Assisted SteeringFuel Cell VehicleThe icon libraryHybrid Electric VehicleHydrogen Internal Combustion EngineOptimization of the engine speed (N) andvehicle speed (v) ratioPlug-in Hybrid Electric VehicleOptimized tire rolling resistance and pressure
ii55SUSTAINABLE TECHNOLOGIES AND ALTERNATIVE FUELS PLAN 211 Toolkit overview2 The logo3 Colour Palette4 Typefaces5 Icons5.1 How the icons are used6 Graphs and charts7 The artworks8 Supporting information9 Contact detailsSUSTAINABLE TECHNOLOGIES MIGRATION PLANInformation Top 10factsLanguageglossary2007 2012 2020High-volume implementation ofEcoBoost GTDI engines andimproved diesel enginesQuestion Answer Do Don’t ExclamationXDirectionalsignpostCommunityaffairsQuote ContacttelephoneContact fax ContactemailNEAR TERM MID TERM LONG TERMBegin migration to advancedFull implementation of known technologytechnologyADVANCED GAS AND DIESELADVANCED TRANSMISSIONHigh-volume implementation ofefficient dual clutch and migrationfrom 4- and 5- speed to 6-speedtransmissionsContactaddressInternalactivitiesWhere can I find these icons?If you would like any of these icons or for a newicon to be created please contact the Brand team,$CMIG brand enquiry.Expand implementation ofefficient transmissionsThe icon libraryEcoBoost GTDI available in nearly all vehiclesHYBRID AND FUTURE POWERTRAINSIncreased hybrid applicationsContinued pilot testing of PHEVs andhydrogen vehiclesVEHICLE SYSTEMS EFFICIENCIESHigh-volume implementationof EPAS and BMSBegin implementation ofADFSO and Assisted Startweight reductionsWeight reductions through increasedunibody applications, smaller vehicleoptions and lightweight materialsaerodynamicsAerodynamics improvementsresulting in increase in fuel economyALTERNATIVE FUELS MIGRATION PLANEPAS, BMS, ADFSO and Assisted Start onnearly all light-duty vehiclesContinued weight reductions enabling useof smaller, more fuel-efficient engines1 Toolkit overview2 The logo3 Colour Palette4 Typefaces5 Icons5.1 How the icons are used6 Graphs and charts7 The artworks8 Supporting information9 Contact detailsAdditional aerodynamics improvementsInformation Top 10factsLanguageglossaryQuestion Answer Do Don’t ExclamationXDirectionalsignpostCommunityaffairsQuote ContacttelephoneContact fax ContactemailContactaddressInternalactivitiesWhere can I find these icons?If you would like any of these icons or for a newicon to be created please contact the Brand team,$CMIG brand enquiry.The icon libraryContentsContentsVolumes begin to be displaced by alternativepowertrainsContinued transmission improvementsVolume introduction of PHEV, BEV, H2ICE,and/or fuel cell vehiclesContinued improvements in vehicle systemefficienciesContinued weight reductionsContinued aerodynamic improvements2007 2012 2020 2030NEAR TERMBegin migration to advancedtechnologyMID TERMFull implementation of known technologyLONG TERMVolume rollout of stretch technologies and alternativeenergy sourcesGASImprove fuel economy Increase clean diesel applications Fossil fuels ramp downFord MondeoBIOFUELSIncrease 1st generationapplicationsMercury MarinerFord FocusECOneticFord F-150 SportExplorer America2nd generation applications begin2nd generation applications at high volumeFord EdgeelectricityHEVs reach higher volume PHEVs enter market PHEVs reach high volumeFuel Cell VehicleHYDROGENH2ICEs and FCVs enter market2030Volume rollout of stretch technologies and alternativeenergy sourcesINTRODUCTION GOVERNANCE CLIMATE CHANGE MOBILITY HUMAN RIGHTS VEHICLE SAFETY SUSTAINING FORD CONCLUSIONFor more information visit:www.ford.com/go/sustainability
Page 10 and 11: 58GOVERNANCEGOVERNANCEGovernance5 I
Page 13 and 14: i5CLIMATE CHANGE 11The USCAP target
Page 15 and 16: 55ATMOSPHERIC co2 CONCENTRATION (PP
Page 17: 55% FUEL ECONOMY% FUEL ECONOMY25%20
Page 20 and 21: 18CLIMATE CHANGECLIMATE CHANGEdiver
Page 24 and 25: 522MOBILITYMOBILITYsince our last r
Page 26 and 27: i5i524MOBILITYMOBILITYContents1 Too
Page 28 and 29: i526MOBILITYMOBILITYContents1 Toolk
Page 30 and 31: 528HUMAN RIGHTSHUMAN RIGHTSsince ou
Page 32 and 33: 30HUMAN RIGHTSHUMAN RIGHTScommunity
Page 34 and 35: i5532HUMAN RIGHTSHUMAN RIGHTS2,000+
Page 36 and 37: 34HUMAN RIGHTSHUMAN RIGHTSTaking Ac
Page 38 and 39: 536Vehicle safetyVEHICLE SAFETYsinc
Page 40 and 41: 38Vehicle safetyVEHICLE SAFETY4 mil
Page 42 and 43: 40Vehicle safetyVEHICLE SAFETYFord
Page 44 and 45: 542SUSTAINING FORDSUSTAINING FORDSu
Page 46 and 47: 44LETTER FROM SUE CISCHKECONCLUSION
Page 48 and 49: 5FORD DATA 2007/8Economy 2005 2006
Page 50: Corporate profileAutomotive core an

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