COVER STORYMon€y for nothing!With immediate effect, you will make money <strong>the</strong> easy way with <strong>Pro</strong>-<strong>Aqua</strong>. Because, in <strong>the</strong> future, you will receive a large commission foreach accessory – which you can earn without lifting a finger, for example,by convincing your customers of our fragrance oils, or by just asking<strong>the</strong>m for <strong>the</strong>ir e-mail address.Civil servants sleep well.Do you know why? Because<strong>the</strong>y don’t haveto worry about <strong>the</strong>irincome. At <strong>the</strong> end ofeach month <strong>the</strong>ir monthlysalary is transferred by<strong>the</strong> State, to <strong>the</strong>ir bank account– and everything is fine.No matter whe<strong>the</strong>r <strong>the</strong> civilservant is ill or whe<strong>the</strong>r he orshe is enjoying <strong>the</strong> sun – <strong>the</strong>yalways get <strong>the</strong>ir money. Howwould you also like to earnmoney each month withoutlifting a finger? How wouldyou like it to go for a long vacationwithout worrying abouta decline in turnover? <strong>The</strong>re isa possibility to earn money, bya simple money transfer toyour bank account – automatically.And you don’thave to lift a finger to get<strong>the</strong> money. If you think thisis impossible? You are wrong.It is possible. With <strong>Pro</strong>-<strong>Aqua</strong>.Passive income…is <strong>the</strong> magic formula. And thisis how it works: a customer signsa sales contract. He or shesmells our all-natural fragranceoils, sees an air freshener in action,and testes <strong>the</strong> hand turbonozzle, <strong>the</strong> Squeegee and <strong>the</strong>floor wiper. He or she has alsorecommended <strong>the</strong> <strong>Pro</strong>-<strong>Aqua</strong>stain remover to <strong>the</strong> customer.<strong>The</strong> same applies for floor wetwipes and our highly effectivedetergents. In short, you havepresented <strong>the</strong> <strong>who</strong>le <strong>Pro</strong>-<strong>Aqua</strong>world of accessories to <strong>the</strong>customer. <strong>The</strong> <strong>Pro</strong>-<strong>Aqua</strong> accessoriesmight have been of lessimportance to you so far, youhave only presented <strong>the</strong>m in orderto get customer recommendations.<strong>The</strong> trade margin thatcould be earned once was notvery exciting.Fragrance oilsubscriptionThis will be totally different in<strong>the</strong> future. Soon (<strong>the</strong> exact datewill be given soon) <strong>Pro</strong>-<strong>Aqua</strong>will offer a commission on allaccessories in your structure.Managers as well as systemconsultants will benefit fromthis offer. And <strong>the</strong> best is: everythinggoes automatically. Forexample, <strong>the</strong> new <strong>Pro</strong>-<strong>Aqua</strong>fragrance oil subscription. <strong>The</strong>customer simply has to check<strong>the</strong> appropriate box on <strong>the</strong> salescontract and he or she automaticallyreceives a fragrance oilpackage by <strong>Pro</strong>-<strong>Aqua</strong> everymonth or each quarter – as requested.We offer full commissionon <strong>the</strong> turnover that you generatethrough your customer’ssubscription. And we credit <strong>the</strong>difference between <strong>the</strong> consultantpurchasing price and <strong>the</strong>customer sales price automaticallyto your bonus account– each month, each quarter.Anytime, your customer placesan order with <strong>Pro</strong>-<strong>Aqua</strong>. Thismeans: while you may not havethought of your customer forquite some time, this customeris responsible for continuouslyincreasing turnover rates onyour bonus account only becausehe or she has signed a subscriptionagreement concerningfragrance oils with <strong>Pro</strong>-<strong>Aqua</strong>.And we take care that he orshe will receive <strong>the</strong>se fragranceoils regularly while you get <strong>the</strong>commission for it.Write down <strong>the</strong>e-mail address!Ano<strong>the</strong>r example: <strong>Pro</strong>-<strong>Aqua</strong>accessories which so far weregiven to your customers as apresent. Objective: qualifiedrecommendations. However,from now on, <strong>the</strong>re will be nopresents anymore. Because nowyou can generate turnover with<strong>the</strong> <strong>Pro</strong>-<strong>Aqua</strong> accessories. Andthis is how it works: you askyour customers for <strong>the</strong>ir e-mailaddresses. And you ask yourcustomers whe<strong>the</strong>r <strong>the</strong>y wouldlike to receive tips on how to use<strong>the</strong>ir <strong>Pro</strong>-<strong>Aqua</strong> most effectivelyin <strong>the</strong> future. You <strong>the</strong>n forwardthis e-mail address to <strong>Pro</strong>-<strong>Aqua</strong>.Your customers will <strong>the</strong>n regularlyget <strong>the</strong> <strong>Pro</strong>-<strong>Aqua</strong> newsletter.This newsletter will givetips and suggestions on how touse <strong>the</strong> systems and accessories.Customers will be permanentlyinspired to buy accessories. Ofcourse, this turnover (differencebetween consultant purchasingprice and customer sales price)will also be credited to yourbonus account. In addition, youwill also get full commission on<strong>the</strong>se sales. And this commissionwill also flow through yourcomplete organization.Full commission<strong>The</strong> advantages are more thanobvious: you earn much moremoney without lifting a finger.Thus, <strong>Pro</strong>-<strong>Aqua</strong> provides youwith more time to establish newcontacts. From now on, we willmanage <strong>the</strong> sale of fragranceoils, hand turbo nozzles & Co.on your behalf. However, commissionsand trade margins willsteadily be transferred to youraccount each month – fast andsafe. So in <strong>the</strong> future, this moneywill also be at your disposal everymonth, and <strong>the</strong> best of it: yourcustomers will be even more satisfiedin <strong>the</strong> future because wepamper <strong>the</strong>m on your behalf,and we permanently take care of<strong>the</strong>m and constantly offer <strong>the</strong>mnew and interesting accessories.All this generates satisfied customers– and this means, ofcourse, even better recommendationsfor your business!24 • <strong>The</strong> sales force magazine 01/2008 www.pro-aqua-gmbh.de www.pro-aqua-gmbh.de <strong>The</strong> sales force magazine 01/2008 • 25
AROUND THE WORLD<strong>The</strong> <strong>ones</strong> <strong>who</strong> <strong>pull</strong> <strong>the</strong> <strong>strings</strong>Germany is not enough. <strong>Pro</strong>-<strong>Aqua</strong> International is currently expanding on<strong>the</strong> European continent as well as on <strong>the</strong> largest Asian markets.Germany Denmark Norway Estonia Italy LatviaCzech Republic Slovakia Austria Switzerland Luxemburg <strong>the</strong> Ne<strong>the</strong>rlandsSpain Hungary Greece Turkey Ukraine China Hong KongRussia Dubai USA Japan Ind<strong>ones</strong>ia<strong>Pro</strong>-<strong>Aqua</strong> International has already captured<strong>the</strong> top position as market leader with itsintelligent room cleaning systems in Germanylong ago. No competitor is able to hold acandle to us in this field. What we have achievedin Germany is also our objective in <strong>the</strong> internationallevel. In order to achieve this in record time,<strong>Pro</strong>-<strong>Aqua</strong> is headed by an absolute expert in <strong>the</strong>field of international direct sales of room cleaningsystems. Pino Madonia (cp. page 48), our newHead of Foreign Sales, will make sure that weachieve our ambitious international objectives.Under his leadership, <strong>Pro</strong>-<strong>Aqua</strong> will flood <strong>the</strong>European continent like a blue wave with quality“made in Germany”. In addition to Swiss importers,we have been able to attract top importersfrom Portugal, Sweden, Italy, Slovenia, and alsofrom Russia to spread <strong>the</strong> <strong>Pro</strong>-<strong>Aqua</strong> philosophy.Of course, we also have ambitious objectivesregarding <strong>the</strong> Asian market: we are already operatingsuccessfully with offices in Hong Kong,China, Japan and Ind<strong>ones</strong>ia, setting <strong>the</strong> trend.26 • <strong>The</strong> sales force magazine 01/2008 www.pro-aqua-gmbh.de www.pro-aqua-gmbh.de <strong>The</strong> sales force magazine 01/2008 • 27
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