Kemira Annual Report 2005

Kemira’s way of workingWe are a reliable, professionally skilled partner whose creative initiatives makeour customers’ products and manufacturing processes better and better.ReliableWe keep our promises and do our utmost to solve everyday problems. We adapt to our customers’changing needs and stand behind what we promise.CooperativeWe put time and effort into understanding our partners’ world. For us, an assignment always beginswith listening and moves ahead as we share our expertise and experience. This is how we cantogether achieve our customers’ objectives.ResponsibleWe constantly seek out ways to improve the safety of our products and processes. We want to playa positive role in social development and are doing our best to protect the environment. Doing ourpart in being a good corporate citizen goes with good business practice.ProactiveWe work unstintingly to improve our customers’ business. We plan the future and develop newapplications, ways of working and products that help our customers make big strides in accomplishingtheir own tasks.• Great profitability, continuous improvement• Continuous growth: organically and throughmergers and acquisitions• A participative, entrepreneurial corporate cultureMore ambition and more dynamics5